ACTIVATION & ENGAGEMENT
BRASIL
Use of New Technology
-Dont Look Away, de AKQA San Pablo para Usher
Events & Stunts
-When smoking does not kill, de OpusMúltipla para State Government of Parana
COLOMBIA
Use of New Technology
- Aid To Cart, de Sancho BBDO para Fundación Exito
ECUADOR
Healthcare Products & Services
-Social Blood App, de Publicitas Saatchi & Saatchi para Cruz Roja Ecuador
ESPAÑA
Events & Stunts
- Holograms for Freedom, de DDB Spain para No Somos Delito
Use of New Technology
-Holograms for Freedom, de DDB Spain para No Somos Delito
AVANT-GARDE / INNOVATIVE
BRASIL
Public Service Announcements
-Dont Look Away, de AKQA San Pablo para Usher
COLOMBIA
Digital
- Aid To Cart, de Sancho BBDO para Fundación Exito
BRANDED CONTENT / BRANDED ENTERTAINMENT
BRASIL
Best Use of Music
-Dont Look Away, de AKQA San Pablo para Usher
Sound Design
-Coke Thirst, de J. Walter Thompson para Coca Cola
ESPAÑA
Sporting Events
-Inverse Goal Celebration, de VCCP Spain para LaLiga & UNICEF
CREATIVE MARKETING EFFECTIVENESS
ECUADOR
Interactive
-Social Blood App, de Publicitas Saatchi & Saatchi para Cruz Roja Ecuador
PERÚ
Low-budget
-My Twitter Password is 060114, de McCann Lima para Instituto de la Memoria / APEAD
ESPAÑA
Use of Media
-#NoMoreEvictions, de Proximity BBDO para Plataforma de Afectados por la Hipoteca (PAH)
Lowe BudgeT
-#NoMoreEvictions, de Proximity BBDO para Plataforma de Afectados por la Hipoteca (PAH)
DESIGN
BRASIL
Posters
-Curves, de Almap BBDO para Audi / Cornering Lights
Illustration
-We Wont Help You. We Will Help Each Other, de J. Walter Thompson para Alcoholic Anonymous
Art Direction
-The World of Autism, de Lobo para Autism Speaks
ESPAÑA
Exhibitions & Live Events
-Holograms for Freedom, de DDB Spain para No Somos Delito
USA HISPANO
Illustration
-Never Stop Riding, de The Community para City of Buenos Aires
Posters
-Never Stop Riding, de The Community para City of Buenos Aires
DIGITAL
BRASIL
Video
-First Days Out, de Almap BBDO para MARS/Pedigree
-Priceless Pets, de NBS para Purina / Quatro Patinhas NGO
COLOMBIA
Commercial & Professional Public Services
- Aid To Cart, de Sancho BBDO para Fundación Exito
USA HISPANO
Other
-Adoptable Trends, de Dieste para Dallas Pets Alive
DIRECT & COLLATERAL
ARGENITNA
Beverages: Alcoholic
-The Fairest Night of All, de Del Campo Saatchi & Saatchi para AbInBev / Andes Beer
COLOMBIA
Politics & Government
-The BulletPen, de McCann Worldgroup Colombia para Ministry of National Education
Commercial & Professional Public Services
-Aid To Cart, de Sancho BBDO para Fundación Exito
ESPAÑA
Corporate Image, Information & Recruitment
-Ashes, deMccann Worldgroup Spain para Campofrío
USA HISPANO
Household Products & Services
-Raid® "Roach Restaurants", de Energy BBDO para S.C. Johnson/Raid
FILM
ARGENTINA
Beverages: Alcoholic
-Mom, de Del Campo Saatchi & Saatchi para AbInBev / Andes Beer
-The Fairest Night of All, de Del Campo Saatchi & Saatchi para AbInBev / Andes Beer
-Trip, Del Campo Saatchi & Saatchi para AbInBev / Andes Beer
Home Electronics & Audio-visual
-Chase, de Del Campo Saatchi & Saatchi para BGH / BGH Smartphones
BRASIL
Household Products & Services
-First Days Out, de Almap BBDO para Mars
Publications & Media
-Distorted Fact, de Almap BBDO para Editora Abril/Revista Veja
FILM CRAFT
BRASIL
Art Direction
- The World of Autism, de Lobo para Autism Speaks
MEXICO
Animation
- The Legend of the Mezcal, de La Flama para Mezcal Senorio
Cinematography
-Fathers Day, de Pico Adworks para Diageo México
USA HISPANO
Script/Copywriting
-Dear Summer, deThe Community para Corona Extra
Acting
-Extra, de Energy BBDO para Wrigley, a Subsidiary of Mars, Incorporated / Extra Gum
Directio
-Extra, de Energy BBDO para Wrigley, a Subsidiary of Mars, Incorporated / Extra Gum
INTEGRATED/MIXED MEDIA
BRASIL
Household Products & Services
First Days Out, de AlmapBBDO para MARS / Pedigree
USA HISPANO
Household Products & Services
-Raid® "Roach Restaurants, de Energy BBDO para S.C. Johnson/Raid®
Snacks & Sweets
-Extra, de Energy BBDO para Wrigley, a Subsidiary of Mars, Incorporated / Extra Gum
MEDIA
ARGENTINA
Ambient
-The Fairest Night of All, de Del Campo Saatchi & Saatchi para AbInBev / Andes Beer
BRASIL
Interactive
-Custom Made Commercial, de Almap BBDO para MAN Latin America
COLOMBIA
Digital: Online
- Aid To Cart, de Sancho BBDO para Fundación Exito
COSTA RICA
Low Budget
-Jailbnb, de Leo Burnettt para Fundación Rehab
ECUADOR
Digital: Social Media
-Social Blood App, de Publicitas Saatchi & Saatchi para Cruz Roja Ecuador
PERU
Social Media & Viral Marketing
- My Twitter Password is 060114, de McCann Lima para Instituto de la Memoria / APEAD
ESPAÑA
Ambient
-Hologramsfor Freedom, de DDB Spain para No Somos Delito
Low-budget
-#NoMoreEvictions, de Promity BBDO para Plataforma de Afectados por la Hipoteca (PAH)
Social Media & Viral Marketing
-#NoMoreEvictions, de Promity BBDO para Plataforma de Afectados por la Hipoteca (PAH)
Digital: Social Media
-#Unitedtweetsforrefugees, de TBWA SPAIN para ACNUR
USA HISPANO
Digital: Online
-Adoptable Trends, de Dieste para Dallas Pets Alive
Ambient
-Snow Graffiti, de Lápiz para Mexico Board of Tourism
Viral
-Extra, de Energy BBDO para Wrigley, a Subsidiary of Mars, Incorporated / Extra Gum
MOBILE
BRASIL
Categoría Tablets
-Class of Classics, de Artplan para Brazilian Symphony Orchestra
OUTDOOR / OUT OF HOME
ARGENTINA
Categoría Beverages: Alcoholic
-The Fairest Night of All, de Del Campo Saatchi & Saatchi para AbInBev / Andes Beer
BRASIL
Categoría Automotive Products & Services
-ACC Bus Back, de AlmapBBDO para Volkswagen do Brasil/ACC
Categoría Automotive Products & Services
-4 Zone, de AlmapBBDO para Volkswagen do Brasil/ 4 Zone air conditioning System
Categoría Illustration
-We Wont Help You. We Will Help Each Other, de J. Walter Thompson para Alcoholic Anonymous
COLOMBIA
Categoría Financial & Investment Services
-Lightning Rod Billboard, de Leo Burnett Colombia para Seguros Bolívar
USA
Categoría Typography
-Snow Graffiti, de Lápiz para Mexico Board of Tourism
Categoría Travel, Tourism & Leisure
-Never Stop Riding, de the community para City of Buenos Aires
PACKAGE & PRODUCT DESIGN
ARGENTINA
Beverages: Alcoholic
- The Fairest Night of All, de Del Campo Saatchi & Saatchi para AbInBev / Andes Beer
BRASIL
Automotive Products & Services
- 4 Zone, de Almap BBDO para Volkswagen do Brasil/4 Zone air conditioning System
Automotive Products & Services
-ACC Bus Back, de AlmapBBDO para Volkswagen do Brasil/ACC
Illustration
-We Wont Help You. We Will Help Each Other, de J. Walter Thompson para Alcoholic Anonymous
COLOMBIA
Financial & Investment Services
-Lightning Rod Billboard, de Leo Burnett Colombia para Seguros Bolivar
USA Hispano
Art Direction
-Raid® "Roach Restaurants", de Energy BBDO para S.C. Johnson/Raid®
T ypography
- Snow Graffiti, de Lápiz para Mexico Board of Tourism
Travel, Tourism & Leisure
-Never Stop Riding, de The Community para City of Buenos Aires
Art Director
-Extra, de Energy BBDO para Wrigley, a Subsidiary of Mars, Incorporated / Extra Gum
PACKAGE & PRODUCT DESIGN
COLOMBIA
Healthcare Products & Services
-FUNTASTIC HAND, de Publicis Colombia para CIREC FOUNDATION
USA HISPANO
3D Structural Design
-Raid® "Roach Restaurants", de Energy BBDO para S.C. Johnson/Raid
Special Editions & Promotional Packaging
-Raid® "Roach Restaurants", de Energy BBDO para S.C. Johnson/Raid
ARGENTINA
Household Products & Services
-When a Stain Becomes too Important, de Del Campo Saatchi & Saatchi para Procter & Gamble / Tide
BRASIL
Automotive Products & Services
- 4 Zone, de Almap BBDO para Volkswagen do Brasil/4 Zone air conditioning System
Publications & Media
-Bad Experience, de Almap BBDO para Editora Todas as Culturas/TOP Destinos
Corporate Image, Information & Recruitment
-20 Years, de Almap BBDO para Getty Images
Illustration
-Problems, de AlmapBBDO para Bayer / Dr. Scholls
Automotive Products & Services
-Tailor Made, de AlmapBBDO para MAN Latin America/VW Delivery Trucks
Art Direction
-Problems, de AlmapBBDO para Bayer / Dr. Scholls
Illustration
-Royal Cuts, de PPM BRAZIL para Tendall Grill/Steakhouse
CHILE
Art Direction
-The best music isnt generic, de Atalah & Viveros para Veron Music
MEXICO
Cosmetics, Beauty Aids & Toiletries
-TIMELINES, de Publicis Mexico para LOréal / GARNIER
ESPAÑA
Travel, Tourism & Leisure
-Where does your world end?, de J. Walter Thompson Spain para Century Travel
USA HISPANO
Travel, Tourism & Leisure
-Never Stop Riding, de The Community para City of Buenos Aires
Art Director
-Never Stop Riding, de The Community para City of Buenos Aires
Illustration
-Never Stop Riding, de The Community para City of Buenos Aires
PUBLIC & MEDIA RELATIONS
ARGENTINA
Beverages: Alcoholic
-The Fairest Night of All, de Del Campo Saatchi & Saatchi para AbInBev / Andes Beer
BRASIL
Live Events
-Priceless Pets, de NBS para Purina / Quatro Patinhas NGO
COLOMBIA
Financial & Investment Services
-Lightning Rod Billboard, de Leo Burnett Colombia para Seguros Bolivar
ESPAÑA
Promotion of Peace & Human Rights
-Holograms for Freedom, de DDB Spain para No Somos Delito
Live Events
- Holograms for Freedom, de DDB Spain para No Somos Delito
Philanthropic Appeals
-#NoMoreEvictions, de Proximity Madrid para Plataforma de Afectados por la Hipoteca (PAH)
Social Media
- #NoMoreEvictions, de Proximity Madrid para Plataforma de Afectados por la Hipoteca (PAH)
Live Events
-The Until Dawn index, de TBWA SPAIN para Sony Computer Entertainment / Sony Playstation
Promotion of Peace & Human Rights
-#Unitedtweetsforrefugees, de TBWA SPAIN para ACNUR
PUBLIC SERVICE ANNOUNCEMENTS
BRASIL
Environmental Issues
- Predators, de Agência3 para Menos 1 Lixo
Promotion of Peace & Human Rights
- Dont Look Away, de AKQA Sao Paulo para Usher X2
Civic & Social Education
- The Crashbucket, de OpusMúltipla para Detran PR
- When smoking does not kill, de OpusMúltipla para State Government of Parana
COLOMBIA
Promotion of Peace & Human Rights
-The BulletPen, de McCann Worldgroup Colombia para Ministry of National Education
Philanthropic Appeals
-Aid To Cart, de Sancho BBDO para Fundación Éxito
COSTA RICA
Civic & Social Education
-Jailbnb, de Leo Burnett para Fundación Rehab
ESPAÑA
Promotion of Peace & Human Rights
-Holograms for Freedom, de DDB SPAIN para No somos delito (We are not crime)
Philanthropic Appeals
-#NoMoreEvictions, de Proximity Madrid para Plataforma de Afectados por la Hipoteca (PAH) X2
Promotion of Peace & Human Rights
- #Unitedtweetsforrefugees, de TBWA SPAIN para ACNUR
USA HISPANO
Philanthropic Appeals
- Adoptable Trends, de Dieste para Dallas Pets Alive
Philanthropic Appeals
- You Give More Than Just Blood, de the community para City of Buenos Aires
RADIO
BRASIL
Commercial & Professional Public Services
-Radio Hits Translator, de Dim&Canzian para Transamerica Radio & FF English School
COLOMBIA
Financial & Investment Services
- Study With Roland Garros, de Publicis Conseil para BNP Paribas
USA HISPANO
Music/Sound Design
-5 Gum, de Energy BBDO para Wrigley, a Subsidiary of Mars, Incorporated / 5 Gum