Prolam Y&R es la agencia con mayores chances de alcanzar un metal el 10 de noviembre en los London International Awards 2015. La compañía chilena alcanzó un total de 16 finalistas, siendo la única chilena en integrar el listado.
También tienen grandes chances agencias como F/Nazca S&S con 10; Ogilvy Brasil y Bravo Y&R Miami con 8; DDB Spain con 7; Leo Burnett Argentina, Almap BBDO, The Community Miami y Leo Burnet Tailor Made con 6.
Los ganadores de la 30ª edición del festival internacional serán anunciados el 10 de noviembre.
A continuación, todos los finalistas de la región:
Billboard
Corporate Image
-Safety-Truck, de Leo Burnett Argentina para Samsung
Innovative Use of Billboard
-Safety-Truck, de Leo Burnett Argentina para Samsung
TV/Cinema/Online Film - Music & Sound
Use of Licensed Music
-There Is No Bigger Prize Than Sharing, de Leo Burnett Madrid para Loterías y Apuestas del Estado
Music Original - Underscore
-100, de F/Nazca para Leica Gallery
Confections/Snacks
-Bee, de Prolam Y&R para Dos en Uno
Consumer Campaign
-Grandma, Broke Up, Move Out, de Almap BBDO para Volkswagen 4-Zone Temperature Control
-Parrot, Rake, Bees, de Prolam Y&R para Dos en Uno
-Rockstar, Sailor, Fighter, de Prolam Y&R para X-Sense
Cosmetics/Toiletries/Pharmaceuticals
-Rockstar, de Prolam Y&R para X-Sense
-Sailor, de Prolam Y&R para X-Sense
-Fighter, de Prolam Y&R para X-Sense
Household Products
-Flower Dog, de Havas Worldwide México para Airwick
Public Service/Social Welfare
-Fatty, de Prolam Y&R para Unicef
-Nerd, de Prolam Y&R para Unicef
-Weak, de Prolam Y&R para Unicef
-You Give More Than Just Blood - George Lucas, de The Community para Buenos Aires Blood Donation
-You Give More Than Just Blood - Stephen King, de The Community para Buenos Aires Blood Donation
-You Give More Than Just Blood - Andy Warhol, de The Community para Buenos Aires Blood Donation
Public Service/Social Welfare Campaign
-Fatty,Nerd y Weak, de Prolam Y&R para Unicef
Use of Copywriting Campaign
-Toast, Party, Weekend with the Family, de Leo Burnett Tailor Made para CVV
Use of Photography Campaign
-Fatty,Nerd y Weak, de Prolam Y&R para Unicef
Branded Entertainment
Entertainment Audio
-Daddy Toons News, de Tapsa Y&R, Madrid para Opel Zafira
Experiential/Live Events
-Holograms for Freedom, de DDB Spain, Madrid para NGO
Online Episode/Special
-The Onlive Sale, de Sistole Bogotá para Credir Card
Scripted Short Film
-War on Drugo, de Almap BBDO para Global Comission on Drug Policy
-Distorted Fact, de Almpa BBDO para VEJA Magazine
TV/Cinema/Online Film - Production & Post-Production
Animation
-War on Drugo, de Almap BBDO para Global Comission on Drug Policy
-War on Drugo, de Vetor Zero/ Lobo para Global Comission on Drug Policy
Cinematography
-100, de F/Nazca S&S para Leica
Direction
-100, de F/Nazca S&S para Leica
-There Is No Bigger Prize Than Sharing, de Leo Burnett Madrid para Loterías y Apuestas del Estado
Design
Art Direction Campaign
-Bike 24 Hours - Dog, Bike 24 Hours – Baby, de The Community para The Buenos Aires Public Bike System
Branded Content
-Houses in Exhibition, de FCB Brasil para Zap
-Intimate Words, de Leo Burnett México para Always
Brochures/Catalogues – Consumer
-We Wont Help, de J. Walter Thompson Brasil para Alcoholics Anonymous
Calendars
-The Safety Touch, de Leo Burnett Colombia para Liga Contra el Cáncer Bogotá
Digital Installations
-Holograms for Freedom, de DDB Spain, Madrid para NGO
Direct Marketing - Consumer
-The Genius Notebook, de Sancho BBDO para Fundación Exito/Ginmansio Vermont
Eco-Design
-Priceless Traps, de Geometry Global Bogotá para Ministry of Environment and Sustainability
Experiential Marketing
-Holograms for Freedom, de DDB Spain, Madrid para NGO
-Safety-Truck, de Leo Burnett Argentina para Samsung
Innovative Use of Design
-Proud Whopper, de David Miami para Burger King
Installations/Displays – Permanent
- Safety-Truck, de Leo Burnett Argentina para Samsung
Installations/Displays - Temporary
-Snow Graffiti, de Lapiz para México
Motion Graphics – Animation
-War on Drugo, de Almap BBDO para Global Comission on Drug Policy
-Wish You Were Here?, de Lobo San Pablo para D&AD Festival
Non-Profit
-Priceless Traps, de Geometry Global Bogotá para Ministry of Environment and Sustainability
Point-of-Sale
- Proud Whopper, de David Miami para Burger King
Poster Campaign
-Mateus, Marcos, Lucas & João – Poster Set – EU, Mateus, Marcos, Lucas & João – Poster Set – NÃO, de Casa Rex para EDUSP
-Tourists - French, Tourists - Japanese, Tourists - British, Tourists – American, de F/Nazca S&S para Pinacoteca do Estado de São Paulo
- Celebrating 50 Years in Brazil - 1940 The Second War, Celebrating 50 Years in Brazil - 1948 The Origins, Celebrating 50 Years in Brazil - 1958 The Revolution, Celebrating 50 Years in Brazil - 1965 The Arrival, Celebrating 50 Years in Brazil - 1971 The Evolution, de F/Nazca S&S para Nissin
- Ron Mueck - Man in a Boat, Ron Mueck - Mask II, Ron Mueck - Still Life, Ron Mueck - Woman Shopping, de F/Nazca S&S para Pinacoteca do Estado de São Paulo
- Giraffe, Ostrich, Flamingo, Woman, de Mullen Lowe San Pablo para Fini Vampire Teeth Jelly
Use of Illustration Campaign
- Rabbit, Pheasant , Boar, de J. Walter Thompson para Buzina Gourmet Food Truck
- Royal Cuts - Pig, Royal Cuts – Bull, Royal Cuts - Lamb, Royal Cuts – Chicken, de PPM and Company, São Paulo para Tendall Grill
Use of Typography Campaign
-Mateus, Marcos, Lucas & João – Initials – 5x5 cm, Mateus, Marcos, Lucas & João – Initials – 10x10 cm, Mateus, Marcos, Lucas & João – Initials – 20x30cm, de Casa Rex para Casa Rex
Non-Traditional
Corporate Image
- Safety-Truck, de Leo Burnett Argentina para Samsung
Cosmetics/Toiletries/Pharmaceuticals
- Nivea Doll, de FCB Brasil para BDF Nivea Brasil
Direct Marketing
- Safety Wi-Fi, LBTM para FIAT
Experiential
-Holograms for Freedom, de DDB Spain, Madrid para NGO
- Safety-Truck, de Leo Burnett Argentina para Samsung
- Safety Wi-Fi, LBTM para FIAT
-Security Moms, de Ogilvy Brasil para Sport Clube Do Recife
Guerrilla Marketing
-Ashes, de McCann Madrid para Campofrio
-Security Moms, de Ogilvy Brasil para Sport Clube Do Recife
Interactive Installations
- Safety Wi-Fi, LBTM para FIAT
Live Events - Beyond Advertising
-Holograms for Freedom, de DDB Spain, Madrid para NGO
-Security Moms, de Ogilvy Brasil para Sport Clube Do Recife
Media Promotion
-Solidarity Queue, de LBTM para Clube Sangue Bom (Good Blood Club)
Public Service/Social Welfare
-Solidarity Queue, de LBTM para Clube Sangue Bom (Good Blood Club
-Security Moms, de Ogilvy Brasil para Sport Clube Do Recife
Retail
-Proud Whopper, de David Miami para Burger King
-A Discount to Your Misfortune, de Del Campo S&S Madrid para Islazul
Radio & Audio
Campaign
-Conference Room, Skype, de Bravo Y&R Miami para PopClick
-Brand New Laptop, Mother in Law, Replacement Wedding Ring, de Bravo Y&R Miami para FedEx
-Queen, Guns N Roses, Red Hot Chili Peppers, Nirvana, de Tapsa Y&R para Mariskal Rock Radio
-Queen Elizabeth, George Washington , Abraham Lincoln, de Wunderman Bogotá para Farmatodos Hand Sanitizer
Cosmetics/Toiletries/Pharmaceuticals
- Queen Elizabeth, de Wunderman Bogotá para Farmatodos Hand Sanitizer
-George Washington, de Wunderman Bogotá/ Y&R Colombia para Farmatodos Hand Sanitizer
- Abraham Lincoln, de Wunderman Bogotá/ Y&R Colombia para Farmatodos Hand Sanitizer
Food
-Beep, de Lápiz para Dog Chow Little Bites
Household Products
-Open Here, de LOLA / Lowe & Partners Madrid para OMO
-Spoon, de LOLA / Lowe & Partners Madrid para OMO
Personal Items/Gift Items
- Conference Room, de Bravo Y&R Miami para PopClick
-Skype, de Bravo Y&R Miami para PopClick
- Watch, de Bravo Y&R Miami para Zippo.com
Public Service/Social Welfare
-Singles of Deterioration, de Leo Burnett Costa Rica para Teatro Castella
-Radio Pride Parade, de Ogilvy Brasil para Billboard Magazine
-ATM, de Lápiz para Purple Purse Foundation
Script Writing
-Queen Elizabeth, de Wunderman Bogotá para Farmatodos Hand Sanitizer
-George Washington, de Wunderman Bogotá/ Y&R Colombia para Farmatodos Hand Sanitizer
- Abraham Lincoln, de Wunderman Bogotá/ Y&R Colombia para Farmatodos Hand Sanitizer
Sound Design
- Watch, de Bravo Y&R Miami para Zippo.com
Use of Music
- Conference Room, de Bravo Y&R Miami para PopClick
-Skype, de Bravo Y&R Miami para PopClick
-Singles of Deterioration, de Leo Burnett Costa Rica para Teatro Castella
-Guns N Roses, de Tapsa Y&R para Mariskal Rock Radio
Digital
Corporate Image
-Print for Help, de FCB Brasil para Hewlett-Packard Brasil
E-Commerce
-Aid to Cart, de Sancho BBDO para Exito Foundation/Food Bank
Innovative Use of Digital
-Holograms for Freedom, de DDB Spain, Madrid para NGO
-Print for Help, de FCB Brasil para Hewlett-Packard Brasil
- Safety Wi-Fi, LBTM para FIAT
-The Tweeting Pothole, de P4 Ogilvy & Mather para Telemetro Reporta
-Skip Ad Festival, de Publicis Brasil para The Voice
-Aid to Cart, de Sancho BBDO para Exito Foundation/Food Bank
Media Promotion
-The Tweeting Pothole, de P4 Ogilvy & Mather para Telemetro Reporta
Public Service/Social Welfare
-Animal Copyrights, de Cheil España para WWF
-Holograms for Freedom, de DDB Spain, Madrid para NGO
-Aid to Cart, de Sancho BBDO para Exito Foundation/Food Bank
Travel
-Aruba Image Bank, de Grey Brasil para Aruba Tourism Authority
-The Tweeting Pothole, de P4 Ogilvy & Mather para Telemetro Reporta
Package Design
Graphic Design
-F/Nazca S&S para Leica Gallery São Paulo
Product Line
- TBWAColombia para Argos Cement
The NEW
Brand Content
-Security Moms, de Ogilvy Brasil para Sport Clube Do Recife
Brand Experience
-Safety-Truck, de Leo Burnett Argentina para Samsung
Integration
Integration
-First Days Out, de AlmapBBDO para Pedigree
-Holograms for Freedom, de DDB Spain, Madrid para NGO
-The Salt You Can See, de Grey Argentina para Colored Salt
-Car Caps, de Grey Argentina para OtroMundo
-Security Moms, de Ogilvy Brasil para Soccer Team
- The Tweeting Pothole, de P4 Ogilvy & Mather para Telemetro Reporta
Multimedia Campaign
-SoundLab, de F/Nazca S&S para Leica Gallery San Pablo
-There Is No Bigger Prize Than Sharing, de Leo Burnett Madrid para Loterías y Apuestas del Estado
Poster
Confections/Snacks
-Bees, de Prolam Y&R para Dos en Uno
Consumer Campaign
-Parrot, Rake, Bees, de Prolam Y&R para Dos en Uno
Public Service/Social Welfare
-HIV Positive Poster, de Ogilvy Brasil para GIV
-Nerd, de Prolam Y&R para Unicef
Public Service/Social Welfare Campaign
Fatty, Nerd, Weak, de Prolam Y&R para Unicef
Use of Illustration
-Stair, de J. Walter Thompson para Alcoholics Anonymous
Use of Illustration Campaign
-1940 The Second War, 1948 The Origins, 1958 The Revolution, 1965 The Arrival, 1971 The Evolution, de F/Nazca Saatchi & Saatchi para Nissin - Celebrating 50 Years in Brazil Campaign
-Dog, Baby, Squirrel, de The Community Miami para The Buenos Aires Public Bike System - Bike 24 Hours Campaign
Use of Photography Campaign
-Dog, Baby, Squirrel, de Prolam Y&R para Unicef
TV/Cinema/Online Film
Campaign
-Dish Therapy - Boss, Dish Therapy – Tattoo, de Grey Argentina para Procter & Gamble
Copywriting
-Dear Summer, de The Community Miami para Corona Extra
Electronic Equipment
-100, de F/Nazca S&S para Leica Gallery
Public Service/Social Welfare
-The Man & The Dog, de DDB Argentina para Fundacion Argentina de Trasplante Hepatico
