ARGENTINA
BEST USE OF MEDIA: Outdoor
Talking Numbers, de Wunderman BA para Fundación Huesped. Argentina.
FILM - CINEMA / ONLINE / TV: Products & Services
Euthanasia, de Mercado McCann para Philco.
MOBILE MARKETING: Corporate Communications
EcoAlarm, de Wunderman BA para Fundación Banco de Bosques.
OUTDOOR / OUT OF HOME MARKETING: Billboards / Installations / Posters: Products & Services
The worst potos, de DDB Argentina para Getty Images.
PACKAGE & PRODUCT DESIGN: Best Use Of Medium
Cooling Label, de Wunderman BA para Mr Monk Brewing Company.
PRINT - TRADITIONAL & DIGITAL: Products & Services
Sauna, de DDB Argentina para Volkswagen.
PRINT - TRADITIONAL & DIGITAL: Products & Services
The worst potos, de DDB Argentina para Getty Images
PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Digital / Interactive - Websites & Social Media
EcoAlarm, de Wunderman BA para Fundación Banco de Bosques.
PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Outdoor / Posters
Talking Numbers, de Wunderman BA para Fundación Huesped.
SPORTS: FILM
Butt and Trunks, de Mercado McCann para TyC Sports.
SPORTS: Partnerships, Sponsorships & Endorsements
2030 an idea that became global, de Mercado McCann para Initiative 2030.
BRASIL
BEST USE OF MEDIA: Digital
Nosferatu, de AlmapBBDO Publicidade e Comunicação LTDA para Getty Images.
BRANDED ENTERTAINMENT: Craft
Nosferatu, de AlmapBBDO Publicidade e Comunicação LTDA para Getty Images / Getty Images.
BRANDED ENTERTAINMENT: Products & Services
Nosferatu, de AlmapBBDO Publicidade e Comunicação LTDA para Getty Images / Getty Images.
DESIGN: Craft
The Book of Rock, de AlmapBBDO Publicidade e Comunicação LTDA para Kiss FM / Kiss FM.
DESIGN: Graphic Design
The Book of Rock, de AlmapBBDO Publicidade e Comunicação LTDA para Kiss FM / Kiss FM.
DIGITAL
Nosferatu, de AlmapBBDO Publicidade e Comunicação LTDA para Getty Images / Getty Images.
DIGITAL
Nosferatu, de AlmapBBDO Publicidade e Comunicação LTDA para Getty Images.
FILM - CINEMA / ONLINE / TV: Products & Services
Nosferatu, de AlmapBBDO Publicidade e Comunicação LTDA para Getty Images.
FILM: Craft
Bonfire, de Vetor Zero / Lobo para Yoki.
INTEGRATED/MIXED MEDIA: Products & Service
Made of Brazilian Summe, de AlmapBBDO Publicidade e Comunicação LTD para Alpargatas / Havaiana.
INTEGRATED/MIXED MEDIA: Products & Service
Nosferat, de AlmapBBDO Publicidade e Comunicação LTD para Getty Image.
OUTDOOR / OUT OF HOME MARKETING: Billboards / Installations / Posters: Products & Service
Made of Brazilian Summe, de AlmapBBDO Publicidade e Comunicação LTD para Alpargata.
OUTDOOR / OUT OF HOME MARKETING: Billboards / Installations / Posters: Products & Service
Made of Brazilian Summe, de AlmapBBDO Publicidade e Comunicação LTD para Alpargatas / Havaiana.
OUTDOOR / OUT OF HOME MARKETING: Billboards / Installations / Posters: Products & Services
Plus Size, de Propeg para VK Plus Size Fashion.
OUTDOOR / OUT OF HOME MARKETING: Craft
Made of Brazilian Summer, de AlmapBBDO Publicidade e Comunicação LTDA para Alpargatas.
OUTDOOR / OUT OF HOME MARKETING: Craft
Nosferatu, de AlmapBBDO Publicidade e Comunicação LTDA para Getty Images.
PACKAGE & PRODUCT DESIGN: Craft
Made of Brazilian Summer, de AlmapBBDO Publicidade e Comunicação LTDA para Alpargatas / Havaianas.
PACKAGE & PRODUCT DESIGN: Products & Services
Made of Brazilian Summer, de AlmapBBDO Publicidade e Comunicação LTDA para Alpargatas / Havaianas.
PRINT - TRADITIONAL & DIGITAL: Craft
Made of Brazilian Summer, de AlmapBBDO Publicidade e Comunicação LTDA para Alpargatas / Havaianas.
PRINT - TRADITIONAL & DIGITAL: Craft
Triple Protection, de Propeg para Suvo.
PRINT - TRADITIONAL & DIGITAL: Products & Services
Avoid Tragedies, de MullenLowe Brasil para AkzoNobel / Dulux.
PRINT - TRADITIONAL & DIGITAL: Products & Services
Back, de Propeg para VK Plus Size Fashion.
PRINT - TRADITIONAL & DIGITAL: Products & Services
Body, de Propeg para VK Plus Size Fashion.
PRINT - TRADITIONAL & DIGITAL: Products & Services
Made of Brazilian Summer, de AlmapBBDO Publicidade e Comunicação LTDA para Alpargatas.
PRINT - TRADITIONAL & DIGITAL: Products & Services
Made of Brazilian Summer, de AlmapBBDO Publicidade e Comunicação LTDA para Alpargatas / Havaianas.
PRINT - TRADITIONAL & DIGITAL: Products & Services
Triple Protection, de Propeg para Suvo.
PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Digital / Interactive - Websites & Social Media
Woman Interrupted App, de BETC São Paulo para Woman Interrupted.
PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Outdoor / Posters
Shots of Change, de Agência3 para Bola Pra Frente Institute.
SPORTS: Out of Home
The Eternal Goal, de MullenLowe Brasil para AkzoNobel / Dulux.
STUDENT WORK – ALL MEDIA: Use Of Medium
Baloon Animals, de Miami Ad School Brazil para WWF.
STUDENT WORK – ALL MEDIA: Use Of Medium
Dicult, de Miami Ad School Brazi para Band-Aid.
STUDENT WORK – ALL MEDIA: Use Of Medium
Financed by the Sun, de Miami Ad School Brazi para Nationwide.
STUDENT WORK – ALL MEDIA: Use Of Medium
Girls To The Front, de Miami Ad School Brazil para GTTF.
STUDENT WORK – ALL MEDIA: Use Of
Medium
Herb The Guard, de Miami Ad School para Google.
STUDENT WORK – ALL MEDIA: Use Of
Medium
Lucille Comes to Game, de Miami Ad School Brazil para AMC.
Nivea Soccer Sunscreen, de Miami Ad School Brazil para Nivea.
Self-Exam Bra, de Miami Ad School Brazil para Under Armour.
COLOMBIA
BEST USE OF MEDIA: Direct & Collateral
MINI BILLBOARDS, de McCann Colombia para Banco Popular.
OUTDOOR / OUT OF HOME MARKETING: Ambient: Products & Services
MINI BILLBOARDS, de McCann Colombia para Banco Popular.
STUDENT WORK – ALL MEDIA: Use Of Medium
The Hitchhikers, de MulleLowe SSP3 para Colsubsidio Libraries.
MEXICO
FILM - CINEMA / ONLINE / TV: Products & Services
Buchanans Choose Great, de Pico ADW para Diageo.
FILM: Craft
Buchanans Choose Great, de Pico ADW para Diageo
RevoluKIOn, de Pico ADW para KIO Networks.
PERU
ACTIVATION & ENGAGEMENT: Use Of Activation & Engagement
Hijacked Highway, de McCann Lima para Sodimac.
AVANT-GARDE / INNOVATIVE: Avant-Garde Discipline
Hijacked Highway, de McCann Lima para Sodimac Homecenter.
Hijacked Highway, de McCann Lima para Sodimac.
CREATIVE MARKETING EFFECTIVENESS
The ad that made a change in 24 hours, de McCann Lima para Sociedad Peruana de Síndrome de Down.
MOBILE MARKETING: Corporate Communications
Hijacked Highway, de McCann Lima para Sodimac Homecenter.
PUBLIC & MEDIA RELATIONS CAMPAIGNS: Best Use Of Medium
Unlimited Apologies of Condor Mendoza, de para Entel Peru.
PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Integrated Campaigns
The ad that made a change in 24 hours, de McCann Lima para Sociedad Peruana de Síndrome de Down.
STUDENT WORK – ALL MEDIA: Use Of Medium
Rentals for Help, de Miami Ad School para Airbnb.
ESPAÑA
ACTIVATION & ENGAGEMENT: Products & Services
Anti Bullying Insults, de McCann Spain para Jero García Foundation.
ACTIVATION & ENGAGEMENT: Use Of Activation & Engagement
Anti Bullying Insults, de McCann Spain para Jero García Foundation.
ACTIVATION & ENGAGEMENT: Use Of Activation & Engagement
Beyond Mon ey, de McCann WorldGroup para Santander Bank.
ACTIVATION & ENGAGEMENT: Use Of Activation & Engagement
Real Orgasms. The exhibition., de Proximity Madrid Agencia de Comunicación S.L para BIJOUX INDISCRETS.
BEST USE OF MEDIA: Outdoor
Real Orgasms. The exhibition., de Proximity Madrid Agencia de Comunicación S.L para BIJOUX INDISCRETS.
BRANDED ENTERTAINMENT: Craft
Beyond Money, de McCann WorldGroup para Santander Bank.
BRANDED ENTERTAINMENT: Craft
Beyond Money, de McCann WorldGroup para Santander Bank.
BRANDED ENTERTAINMENT: Products & Services
Ever After, de Proximity Barcelona para Audi Spain.
DESIGN: Use Of Medium: Environmental Design
CHAMELEON, de CONTRAPUNTO BBDO, S.A. para MERCEDES-BENZ ESPANA, S.A. (SMART).
DIGITAL
Dytective for Samsung, de Cheil Worldwide Spain para Samsung.
Beyond Money, de McCann WorldGroup para Santander Bank.
FILM - CINEMA / ONLINE / TV: Products & Services
Allen Key, de McCann Spain para Ikea.
Beyond Money, de McCann WorldGroup para Santander Bank.
Revenge, de McCann Spain para Campofrío.
FILM: Craft
Beyond Money, de McCann WorldGroup para Santander Bank.
Ever After, de Proximity Barcelona para Audi Spain.
INTEGRATED/MIXED MEDIA: Products & Services
Play for the Whopper, de McCann Spain para Burger King & Playstation.
MOBILE MARKETING: Service
Dytective for Samsung, de Cheil WorldwideSpain para Samsung.
OUTDOOR / OUT OF HOME MARKETING:Ambient: Products & Services
CHAMELEON, de CONTRAPUNTO BBDO, S.A. para MERCEDES-BENZ ESPANA, S.A. (SMART)
Real Orgasms. The exhibition., de Proximity Madrid Agencia de Comunicación S.L para BIJOUX INDISCRETS.
OUTDOOR / OUT OF HOME MARKETING: Billboards / Installations / Posters: Products & Services
Real Orgasms. The exhibition., de Proximity Madrid Agencia de Comunicación S.L para BIJOUX INDISCRETS.
OUTDOOR / OUT OF HOME MARKETING: Craft
Real Orgasms. The exhibition., de Proximity Madrid Agencia de Comunicación S.L para BIJOUX INDISCRETS.
PUBLIC & MEDIA RELATIONS CAMPAIGNS: Public Service Announcements
Anti Bullying Insults, de McCann Spain para Jero García Foundation.
PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Digital / Interactive - Online Ads
WATER RECIPE, de TIEMPO BBDO para OXFAM INTERMON.
SPORTS: Public Service Announcements
Anti Bullying Insults, de McCann Spain para Jero García Foundation.
STUDENT WORK – ALL MEDIA: Use Of Medium
Face Check, de MIAMI AD SCHOOL MADRID para Apple.
Share the blood, de MIAMI AD SCHOOL MADRID para Share the blood.
T-Rex - Game is not Over, de MIAMI AD SCHOOL MADRID para WWF & Google.
URUGUAY
DIGITAL
Read to Me, de The Electric Factory SA. Para Eme Content.
USA HISPANO
ACTIVATION & ENGAGEMENT: Use Of Activation & Engagement
Amigos for Kids, de República Miami para Broken Crayons.
ACTIVATION & ENGAGEMENT: Use Of Activation & Engagement
Amigos for Kids, de República Miami para Broken Crayons.
PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Activation & Engagement
Amigos for Kids, de República Miami para Broken Crayons.
PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Activation & Engagement
Amigos for Kids, de República Miami para Broken Crayons.
PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Film
Amigos for Kids, de República Miami para Broken Crayons.