Además del reconocimiento que se llevó Alma DDB en la última edición del evento organizado por el Círculo Creativo, también fue destacado el trabajo de The Community, con 2nd Best Idea, 5 Oros, 4 Platas y 5 Bronces; y We Believers con 1st Best Idea, 6 Oros, 2 Platas y 2 Bronces.
“Edible Six Pack Rings”, de We Believers para Saltwater Brewery fue elegida como 1st Best Idea. En segundo lugar fue elegido el trabajo de The Community para la Ciudad de Buenos Aires, “Never Stop Riding Dog, Baby & Squirrel”. La campaña para Sprint de Alma DDB, “The Last Emoji”, fue seleccionada en tercer lugar. Mientras que el 4th Best Idea quedó en manos de “Jack”, de LatinWorks para Music Has no Enemies; y el 5th Best Idea fue para Shooters Films con “Devices” para United Communities of San Antonio.
A continuación, todos los ganadores:
BEYOND HISPANIC > Craft
PLATA
Race in Monaco, de Conill
BRONCE
Welcome Ibrahim, de Landia
BEYOND HISPANIC > Cyber & Mobile
BRONCE
Earthquake Heroes - San Andreas, de Circus
BEYOND HISPANIC > Design
ORO
Never Stop Riding – Baby, Dog & Squirrel, de the community
PLATA
Dont Act Like a Pedestrian – Dog, de the community
BRONCE
Dont Act Like a Pedestrian – Coffee, de the community
BEYOND HISPANIC > Film
ORO
Devices, de Shooters Films
BRONCE
Day jobbers Telemarketer, de the community
BEYOND HISPANIC > Outdoor
ORO
Never Stop Riding Campaign: Dog, Baby, Moths & Squirrel, de The Community
BRONCE
Dont Act Like a Pedestrian – Coffee & Dog, de the community
BEYOND HISPANIC > Planning & Strategy
PLATA
#BonesLoveMilk, de Grupo Gallegos
BRONCE
“DICEN”, de Marca Miami
BEYOND HISPANIC > Print & Publishing
ORO
Never Stop Riding – Dog, de the community
PLATA
Never Stop Riding Campaign: Dog, Baby, Moths & Squirrel, de The Community
BRONCE
You Give More Than Just Blood Campaign: Andy Warhol, Stephen King, George Lucas, de The community
BEYOND HISPANIC > Radio
PLATA
Auctioneer & Horse Race, de Alma DDB
BRONCE
Big Bang & Gravity, de Alma DDB
CRAFT > Digital Craft - Content
PLATA
Camellos Vs. Renos, de Casanova//McCann
CRAFT > Film Craft - Achievement in Production
PLATA
Comcast - Xfinity Voice Perfect For Me (Collector), de ACA Films
BRONCE
Comcast - Xfinity Voice Perfect For Me (Drawing), de ACA Films
CRAFT > Film Craft - Animation
PLATA
Camellos Vs. Renos, de Casanova//McCann
CRAFT > Film Craft - Casting & Performance
ORO
Stream Better, de the community
PLATA
Milkshake, de the community
CRAFT > Film Craft - Cinematography
ORO
Jack, de LatinWorks
PLATA
Boss & Salt of the Earth, de Lopez Negrete Communications
BRONCE
Race in Monaco, de Conill
CRAFT > Film Craft - Copywriting
ORO
Dear Summer, de the community
PLATA
Salt of the Earth, de Lopez Negrete Communications
CRAFT > Film Craft - Direction
BRONCE
Bandits, de Landia
CRAFT > Film Craft - Editing
BRONCE
Corona Summer Sofa, de Vaporpost
CRAFT > Film Craft - Music
ORO
Bold Wishes, de Personal Music
PLATA
LIBRARY, de papamusic
BRONCE
Lovin (The Musical), de Alma DDB
CRAFT > Film Craft - Production Design / Art Direction
BRONCE
Fútbol en Todas Partes, de Bravo/Y&R Miami
CRAFT > Film Craft - Sound Design
ORO
Sip It, de República
PLATA
McDonalds Lovin El Musical, de Vaporpost
CRAFT > Film Craft - Visual effects
ORO
Devices, de Shooters Films
BRONCE
Sprint Whistle, de Vaporpost
CRAFT > Print & Publishing / Outdoor / Design Craft - Art Direction
PLATA
Fresh vs Rotten, de Alma DDB
BRONCE
One bead at a time billboards, de Zubi Advertising
CRAFT > Print & Publishing / Outdoor / Design Craft – Illustration
PLATA
Predators (Eagle), de Alma DDB
BRONCE
Predators (Cobra), de Alma DDB
CRAFT > Print & Publishing / Outdoor / Design Craft - Photography
PLATA
Frozen, de Richards/Lerma
BRONCE
Problems - Dont Judge, de WING
CRAFT > Radio Craft - Casting & Performance
BRONCE
Kitty - General Market, de Casanova//McCann
CRAFT > Radio Craft - Copywriting
PLATA
The Facts Now (Auctioneer), de Alma DDB
BRONCE
Big Bang, de Alma DDB
CYBER & MOBILE > Cyber / Branded games
BRONCE
Earthquake Heroes - San Andreas, de Circus
CYBER & MOBILE > Cyber / Social media
PLATA
BUDGET FOR THE PEOPLE, de We Believers
BRONCE
#AvosInSpace Super Bowl Social Media Campaign, de Richards/Lerma
CYBER & MOBILE > Cyber / Web banner & online ad
PLATA
Hijacked banner, de Conill
CYBER & MOBILE > Mobile / Use of mobile technology
BRONCE
Earthquake Heroes - San Andreas, de Circus
Future Reality, deCasanova McCann
DESIGN > Packaging & Product design
ORO
Edible Six Pack Rings, de We Believers
DESIGN > Self-promotion. Posters. Flyers, tickets, invitations, postcards, holiday and other greeting cards. Calendars. Books. Promotional Items. Annual reports & information design
PLATA
Latino Emoji, de Zubi Advertising
DIRECT, PROMO & ACTIVATION > Direct / Ambient Media: Large or Small scale
ORO
Latino Emoji, de Zubi Advertising
DIRECT, PROMO & ACTIVATION > Direct / Strategy: acquisitions, retention, product launches (B2B and B2C audiences)
PLATA
The Volvo Self Confidence Challenge, de We Believers
DIRECT, PROMO & ACTIVATION > Direct / Use of digital marketing, digital platforms, mobile marketing, social commerce
PLATA
Wash Away Labels, de Conill
DIRECT, PROMO & ACTIVATION > Promo & Activation / New product launch/re-launch or multi-product promotion
ORO
Edible Six Pack Rings, de We Believers
DIRECT, PROMO & ACTIVATION > Promo & Activation / Use of Customer in-store experience
BRONCE
The Volvo Self Confidence Challenge, de We Believers
DIRECT, PROMO & ACTIVATION > Promo & Activation / Use of online advertising, other digital platforms, social platforms, social audience in a promotional campaign
PLATA
Help Kenya Not Kanye, de Alma DDB
DIRECT, PROMO & ACTIVATION > Promo & Activation / Use of Promo & Activation: guerrilla marketing, promotional stunts, live advertising, live shows/concerts/festivals, exhibitions, digital installations
PLATA
The Last Emoji, de Alma DDB
BRONCE
Mirror Mates, de Alma DDB
FILM > Alcoholic & Non-alcoholic drinks. Tobacco and cigarettes
PLATA
Dear Summer, de the community
BRONCE
Greg el Mexican, de the community
FILM > Cars & automotive services.
PLATA
Clowns, de Conill
FILM > Consumer telecommunication & utility services.
BRONCE
Crying, de We Believers
FILM > Corporate image
ORO
Jack, de LatinWorks
PLATA
Willie, de LatinWorks
FILM > Public awareness messages. Fundraising, donations, charities & appeals.
ORO
Jack, de LatinWorks
PLATA
Willie, de LatinWorks
BRONCE
Devices, de Shooters Films
INNOVATION > Innovative use of media
PLATA
The Last Emoji, de Alma DDB
INNOVATION > Low budget Innovation INNOVATION > Innovative use to change the world
ORO
Edible Six Pack Rings, de We Believers
PLATA
The Last Emoji, de Alma DDB
INNOVATION > Product innovation
ORO
Edible Six Pack Rings, de We Believers
INNOVATION > Creative & Strategy innovation
ORO
Edible Six Pack Rings, de We Believers
MEDIA > Cyber & Mobile
PLATA
BUDGET FOR THE PEOPLE, de We Believers
BRONCE
Hijacked banner, de Conill
MEDIA > Outdoor
ORO
The Last Emoji, de Alma DDB
MEDIA > PR
PLATA
The Last Emoji, de Alma DDB
OUTDOOR > Ambient: Special solutions, live events, outdoor experiences
PLATA
The Last Emoji, de Alma DDB
BRONCE
Fresh vs Rotten, de Alma DDB
Remind me Soap, de Zubi Advertising
OUTDOOR > Cars & automotive services
BRONCE
Runway Rats (Blonde), de Alma DDB
OUTDOOR > Household. Cosmetics, beauty & Toiletries. Pharmacy
PLATA
Predators (Chameleon) (Eagle), de Alma DDB
BRONCE
Runway Rats (Red Head), de Alma DDB
OUTDOOR > Public awareness messages. Fundraising, donations, charities & appeals
PLATA
The Last Emoji, de Alma DDB
BRONCE
A Real Friend (Singer), (Soccer), de Alma DDB
PLANNING & STRATEGY > Planning & Strategy Hispanic
PLATA
Language Choice, de Grupo Gallegos
BRONCE
Library, de Alma DDB
PR > Alcoholic & Non-alcoholic drinks. Tobacco and cigarette
ORO
Edible Six Pack Rings, de We Believers
PR > Public awareness messages. Fundraising, donations, charities & appeals
PLATA
Help Kenya Not Kanye, de Alma DDB
BRONCE
The Last Emoji, de Alma DDB
PRINT & PUBLISHING > Household. Cosmetics, beauty & Toiletries. Pharmacy
PLATA
Predators: Chameleon, Eagle, Cobra, de Alma DDB
BRONCE
Runway Rats: Blonde, Red Head, Punk, de Alma DDB
PRINT & PUBLISHING > Public awareness messages. Fundraising, donations, charities & appeals
PLATA
People - Dont Judge, de Wing
BRONCE
A Real Friend: Soccer & Singer, de Alma DDB
Dont Judge: Walls & Problems, de Wing
RADIO > Household. Cosmetics, beauty & Toiletries. Pharmacy
ORO
Clog Free Pipes (Evidence), de Alma DDB
PLATA
Shapes: Rolled & Rounded, de Alma DDB
BRONCE
Clog Free Pipes: Engagement Ring, Memory Stick, Cigarette, Goldfish, de Alma DDB
RADIO > Public awareness messages. Fundraising, donations, charities & appeals
BRONCE
Unnoticed Radio, de Dieste
SPECIAL AWARD: MUSIC IN ADVERTISING > Best use of licensed music
ORO
My Martha, de Dieste