CREATIVE BUSINESS TRANSFORMATION LIONS SHORTLIST

A01 (Experience Transformation )

-A CHAT AWAY FROM EVERYTHING de GREY ARGENTINA, Buenos Aires para ITAÚ CHAT ACCOUNT de ITAÚ BANK. Pa: ARGENTINACINE Buenos Aires. ARGENTINA.

A03 (Targeting, Insights & Personalisation)

-THE EMANCIPATION LOAN de CIRCUS GREY, Lima para MIBANCO de MIBANCO. Pa: KUBRICK Lima. PERU.

A04 (Creative Application of Emerging Technology)

-LU FROM MAGALU de OGILVY, São Paulo / MAGAZINE LUIZA, São Paulo para CORPORATE IMAGE de MAGAZINE LUIZA. Pa: ALOK PRODUCTION Sao Paulo / COMANDO S AUDIO São Paulo / OAK FILMES Ribeirão Preto / SENTIMENTAL FILME São Paulo / VOGUE Sao Paulo. BRAZIL.

B01 (Operational Transformation)

-PIÑATEX de L&C, New York para PIÑATEX de DOLE SUNSHINE COMPANY + ANANAS ANAM. Pa: SUITCASE PRODUCTIONS New York. USA.

-FROM HYDRO TO CRYPTO de INTERACTION, San José para DATA CENTER CR de DATA CENTER CR. Pa: . COSTA RICA.

B02 (Brand Purpose & Impact)

-PIÑATEX de L&C, New York para PIÑATEX de DOLE SUNSHINE COMPANY + ANANAS ANAM. Pa: SUITCASE PRODUCTIONS New York. USA.

-THE EMANCIPATION LOAN de CIRCUS GREY, Lima para MIBANCO de MIBANCO. Pa: KUBRICK Lima. PERU.

B04 (New Relationship Models)

-A CHAT AWAY FROM EVERYTHING de GREY ARGENTINA, Buenos Aires para ITAÚ CHAT ACCOUNT de ITAÚ BANK. Pa: ARGENTINACINE Buenos Aires. ARGENTINA.

C01 (Product )

-PIÑATEX de L&C, New York para PIÑATEX de DOLE SUNSHINE COMPANY + ANANAS ANAM. Pa: SUITCASE PRODUCTIONS New York. USA.

-SUNBREW de DAVID, Miami para CORONA SUNBREW de CORONA. Pa: MJZ Los Angeles. USA

Mirá todos los finalistas de Creative Business Transformation aquí