GANADORES ONE SHOW
Newspaper: Full Page or Spread - Single
PLATA
Batelco Directory - Hospital, de FP7/BAH Dubai para Batelco.
BRONCE
Sindy, de DDB Francia para Chupa Chups.
Magazine: Full Page or Spread - Single
PLATA
Batelco Directory - Hospital, de FP7/BAH Dubai para Batelco.
BRONCE
Copy on Campaign - Motif: Baby, de Ogilvy Alemania para RollingStone Magazine.
Magazine: Full Page or Spread - Campaign
PLATA
Music. See what it's made of, de AlmapBBDO Brasil para Billboard.
Go Outside, de Talent Comunicacao e Planejamento Brasil para Magazine Go Ouside.
BRONCE
Builders of Tomorrow, de Serviceplan Gruppe Alemania para LEGO.
Small Space - Campaign
BRONCE
Zombieland, de Y&R Dubai para Microsoft Corporation Xbox Resident Evil 5m.
Out of Home - Single
ORO
Target Kaleidoscopic Fashion Spectacular, de Mother USA para Target.
PLATA
Supor Non-Strick Pans, de Leo Burnett Japón para SUPOR.
The Cascade of Books, de McCann Worldgroup Mumbai para Videocon Mobile Phones.
BRONCE
Dog Fight, de Colenso BBDO Nueva Zelanda para TVNZ.
Out of Home - Campaign
ORO
Decode Jay-Z with Bing, de Droga5 USA para Bing with Jay-Z.
PLATA
Music. See what it's made of, de AlmapBBDO Brasil para Billboard.
BRONCE
LOTUS T5, de OgilvyOne UK para IBM.
Collateral: Posters - Single
PLATA
MAD light bulb, de Serviceplan Gruppe Alemania para Panini Verlags.
BRONCE
Copy on Campaign - Motif: Road Crossing, de Ogilvy Frankfurt Alemania para RollingStone Magazine.
Collateral: Posters - Campaign
ORO
Music. See what it's made of, de AlmapBBDO Brasil para Billboard.
PLATA
Builders of Tomorrow, de Serviceplan Gruppe Alemania para LEGO.
BRONCE
Hands-free parking. (Tiguan), de AlmapBBDO Brasil para Volkswagen.
P.O.P and In-store - Single
ORO
Whopper Face, de Ogilvy Brasil para Burger King.
PLATA
Fall/Winter 2010 Be Stupid Manifesto, de Anomaly USA para Diesel.
BRONCE
Goertz 17 Shoelace Box, de Kempertrautmann Alemania para Goertz 17.
P.O.P and In-store - Campaign
PLATA
Mom's Secret, de JWT Sudáfrica para Nestle South Africa.
BRONCE
Suggested Retail, de TDA_Boulder USA para Sir Richard's Condom Company.
Promotion
ORO
James Ready Cap Recall, de Leo Burnett Canadá para James Ready,
PLATA
King Pillowcase, de Crispin Porter + Bogusky USA para Burger King.
BRONCE
Stories From The Street, de JWT Melbourne Richmond para Melbourne Writers Festival.
Goertz 17 Shoelace Box, de kempertrautmann Alemania para Goertz 17.
Public Service: Newspaper or Magazine - Campaign
BRONCE
LAST TEXTS - AT&T Anti-Texting & Driving Print Campaign, de BBDO USA para AT&T.
PLATA
Scale, de Lew'Lara\TBWA Brasil para Donate your Garbage.
Human Rights, de Walker Alemania para Amnesty International.
Public Service: Outdoor and Posters - Single
ORO
$ 73,000 BarTab, de Ogilvy Brasil Brasil para Bar Aurora e Boteco Ferraz.
PLATA
Burma, de JWT USA para Human Rights Watch.
Public Service: Outdoor and Posters - Campaign
PLATA
Save, de Contract Advertising India para Environment Friends.
Public Service: Collateral - Single
ORO
Save as WWF, de Jung von Matt Alemania para WWF Deutschland
PLATA
Support Scent, de Clemenger BBDO Australia para Guide Dogs Australia.
BRONCE
Death Penalty Candles, de TBWA\Paris para Amnesty International
Public Service: Collateral - Campaign
PLATA
Christmas Bargains, de Lowe Brindfors Estocolmo para Save the Children Sweden.
Public Service: Radio - Single
PLATA
Get Tested Project, de Shalmor Avnon Amichay/Y&R Interactive Israel para Aids Task Force.
Public Service: Television - Single
ORO
Selinah, de Ogilvy Sudáfrica para Topsy Foundation.
BRONCE
The Bird, de Kirshenbaum Bond Senecal + Partners USA para Ad Council.
Public Service: Television - Campaign
ORO
Screen Off Campaign, de Lowe Indonesia para UNICEF.
PLATA
LAST TEXTS - AT&T Anti-Texting & Driving TV Campaign, de BBDO USA para AT&T.
Radio - Single
PLATA
Pregnant/Not Pregnant, de Prolam Y&R Chile para Bacardi.
BRONCE
Hoarse Whisperer, de JWT Australia para Chemmart Pharmacy.
Radio - Campaign
ORO
Dos Equis Radio, de Euro RSCG USA para Dos Equis.
PLATA
Its Always Time For a Bacardi de, Prolam Y&R Chile para Bacardi.
BRONCE
Rothko, Pollock, Van Gogh, de DDB New Zealand Nueva Zelandia para SKY Television.
Television: Over :30 - Single
ORO
Write the Future, de Wieden+Kennedy Holanda para Nike.
PLATA
3 in 1, de Belgiovane Williams Mackay para Selleys.
BRONCE
Fire, de TBWA\Chiat\Day USA para Jameson.
Sword Collector, de Young & Rubicam USA para Land Rover.
Television: :30/:25 - Single
ORO
Questions, de Wieden+Kennedy USA para Old Spice.
PLATA
Exchange Student, de BBDO USA para FedEx.
GPS, de Leo Burnett USA para Allstate Insurance.
BRONCE
The Forc, de Deutsch LA USA para Volkswagen,
Television: :30/:25 - Campaign
BRONCE
This is SportsCenter, de Wieden+Kennedy Portland para ESPN.
Television: :20 and Under - Single
BRONCE
Boat, de Wieden+Kennedy Portland para Old Spice.
Television: Commercials of var. length - Campaign
ORO
Old Spice NFL, de Wieden+Kennedy Portland para Old Spice.
PLATA
Mayhem, de, Leo Burnett USA para Allstate Insurance.
Television: Under $80K Budget - Single
PLATA
Cops & Robbers, de Ogilvy Malaysia Kuala Lumpur para Hot Wheels.
Cinema - Single
ORO
Write the Future, de, Wieden+Kennedy Amsterdam para Nike.
PLATA
HardChorus, de Droga5 USA para Puma.
Trailer, de Leo Burnett Japón para IKEA.
BRONCE
Potato 3D, de BBH USA para Google.
Branded Content - Single
ORO
REPLAY Season 2, de TBWA\Chiat\Day USA para Gatorade.
PLATA
Ken Block's Gymkhana THREE, Part 2; Ultimate Playground, de, Mad MediaOceanside para DC Shoes.
BRONCE
The Megane Experiment, de, Publicis London para Renault UK Ltd.
Branded Content - Campaign
BRONCE
Who Killed Deon?, de, Abbott Mead Vickers BBDO UK para THE METROPOLITAN POLICE
The Last Text Integrated Campaign, de BBDO USA para AT&T.
Non-Broadcast - Single
ORO
The Force, de Deutsch LA USA para Volkswagen.
Devin & Glenn, de Saatchi & Saatchi USA para Opposition to Prop 8.
PLATA
The Gift, de DDB UK para Philips.
Neighbours, de Ogilvy Sudáfrica para POWA.
BRONCE
Sony The Rocket Project: We Have Lift-off", de 180LA USA para Sony Electronics
Non-Broadcast - Campaign
ORO
Chrome Speed Tests, de BBH USA para Google
PLATA
Parallel Lines, de DDB UK para Philips
Innovation in Advertising - Single
ORO
Save as WWF, de Jung von Matt Alemania para WWF Deutschland
PLATA
Watson, de Ogilvy USA para IBM
BRONCE
Support Scent, de Clemenger BBDO Australia para Guide Dogs Victoria
Pay With A Tweet de, R/GA USA para Innovative Thunder
Innovation in Advertising - Campaign
ORO
Metallic Ink Underclothes, de 4th Amendment Wear USA para 4th Amendment Wear
Decode Jay-Z with Bing, de Droga5 USA para Bing with Jay-Z
Gatorade Replay, de TBWA\Chiat\Day USA para Gatorade
PLATA
James Ready Cap Recall, de Leo Burnett Canadá para James Ready
BRONCE
Speed Camera Lottery, de DDB Estocolmo para Volkswagen Sweden
Integrated Branding Campaign
ORO
Gatorade Replay, de TBWA\Chiat\Day USA para Gatorade
Write the Future, de Wieden+Kennedy Amsterdam para Nike
Smell Like a Man, Man, de Wieden+Kennedy Portland para Old Spice
PLATA
Future Daily on April Fool, de McCann Worldgroup Japón para Metro Publishing Hong Kong Limited
Levi's Work Wear Campaign, de Wieden+Kennedy Portland para Levi's Strauss & Co
BRONCE
Watson, de Ogilvy USA para IBM
NASCAR Sponsafier II 360 Campaign, de Saatchi & Saatchi LA USA para Toyota Motor Sales, Inc.
Experiential - Single
ORO
Response Campaign, de Wieden+Kennedy Portland para Old Spice
PLATA
Target Kaleidoscopic Fashion Spectacular, de, Mother USA para Target
BRONCE
James Ready Cap Recall, de, Leo Burnett Canadá para James Ready
GANADORES ONE SHOW INTERACTIVE
Websites and Microsites: Branded Games
ORO
Google "Fast Ball" BBH and Google Creative Lab, New York
PLATA
Mars Canada "Find Red" Proximity Canada, Toronto
BRONCE
Fisherman's Friend/Galleberg AS "The Fisherman's Friend Facebook Adventure" SMFB, Oslo
Websites and Mircosites: Consumer Goods
ORO
UNIQLO "UNIQLO LUCKY LINE" Dentsu, Tokyo
PLATA
Frito Lay "Doritos Late Night Rihanna" Goodby, PLATAstein & Partners, San Francisco
Nestle Waters "The Perrier Mansion" Ogilvy France, Paris
BRONCE
Philips "Philips Wake up the town" Tribal DDB Amsterdam
Websites and Microsites: Corporate Website
ORO
Shaping Room "Shaping Room" Firm, Tokyo
PLATA
BBC Sport "Team Tracker & Predictor" RKCR/Y&R, London
BRONCE
CANAL+ "Carlos" BETC Euro RSCG, Paris
Websites and Microsites: Durable Goods
ORO
Volkswagen UK "True Life Costs" DDB, London
PLATA
Volkswagen Sweden "The Fun Theory Award - The Speed Camera Lottery" DDB, Stockholm
BRONCE
Mitsubishi "Mitsubishi ‘Live Drive'" 180LA, Santa Monica
IKEA "Fashion Award" Forsman & Bodenfors, Gothenburg
Websites and Microsites: E-Commerce
ORO
UNIQLO "UNIQLOS LUCKY COUNTER" Dentsu, Tokyo
PLATA
The Swedish Post "Living Christmas Cards" Akestam Holst, Stockholm
BRONCE
Innovative Thunder "Pay With a Tweet" R/GA, New York
Nanhi Kali (K.C. Mahindra Education Trust) "The Girl Store" StrawberryFrog, New York
Websites and Microsites: Public Service/Non-Profit
ORO
The Swedish Post "The Sound of Green" Akestam Holst, Stockholm
PLATA
Vancouver International Film Festival "The Warden Sixteen" TBWA/Vancouver
BRONCE
Boulder Digital Works "Boulder Digital Works Site" Modernista!, Boston
Websites and Microsites: Self-Promotion
ORO
Google Creative Labs "Google Demo Slam" Google, New York
PLATA
Big Spaceship "Most Awesome Thing Ever" Big Spaceship, Brooklyn
Projeqt "Projeqt" TBWA Worldwide, New York
BRONCE
Saint@RKCR/Y&R & RKCR/Y&R "Twitter Knitter" RKCR/Y&R, London
Websites and Microsites: Services
ORO
Philharmoniker Hamburg "Sounds of Hamburg" Jung von Matt, Hamburg
PLATA
Elisava "I Am Not An Artist" Soon in Tokyo, Barcelona
BRONCE
Samsung "Tweet Wrap" The Barbarian Group, New York
Websites and Microsites: Social Networks/Community
ORO
American Recordings/Lost Highway "The Johnny Cash Project" @radical.media, New York
PLATA
Red Bull "Street Art View" Loducca, Sao Paulo
Orange "Glastotag" POKE, London
BRONCE
EA Games "APB The Human Avatar" Dare, London
Mobile Apps: Augmented Reality
PLATA
Converse "The Sampler" R/GA, New York
BRONCE
Museum of London "Streetmuseum" Brothers and Sisters, London
Mobile Apps: Branded Games
ORO
MINI/BMW "MINI Getaway" Jung von Matt, Stockholm
Mobile Apps: Consumer Goods
ORO
Nike "Nike+GPS" R/GA, New York
Mobile Apps: Durable Goods
PLATA
Renault "Espace Ipad" Marcel/Publicis Conseil, Paris
Mobile Apps: Public Service/Non-Profit
BRONCE
The Swedish Sea Rescue Society "Sea Weather (App)" Forsman & Bodenfors, Gothenburg
Dali Museum "Dali Museum & Hipstamatic iPhone App" Goodby, PLATAstein & Partners, San Francisco
Mobile Apps: E-Commerce
PLATA
Converse "The Sampler" R/GA, New York
BRONCE
Zoo Records "Hidden Sound Campaign" Leo Burnett, Hong Kong
Mobile Apps: Services
ORO
Nokia "Own Voice" Wieden+Kennedy/glue Isobar, London
BRONCE
Claro "Ringtowns" Ogilvy Guatamala
Trader Media Group "AutoTrader iPhone Application" SapientNitro, Miami Beach
Mobile Apps: Social Networks/ Community
BRONCE
Nike "Nike+GPS" R/GA, New York
Interactive Advertising: Augmented Reality
BRONCE
Forever 21 "Forever 21 Digital Billboard" space150, Minneapolis
Interactive Advertising: Banners - Fixed Space - Single
PLATA
Xbox "Halo: Reach YouTube Masthead" AKQA, San Francisco
Interactive Advertising: Banners - Dynamic - Single
ORO
IKEA Deutschland "IKEA. Unbox the banner. Back Panel" Grabarz & Partner, Hamburg
BRONCE
Sony Electronics "Sony ‘Everything is Better in 3D' Page Turnover" 180LA, Santa Monica
Yahoo! "Yahoo! Page Takeover" Goodby, PLATAstein & Partners, San Francisco
Interactive Advertising: Environmental / Experiential - Single
ORO
Nike "Write the Headline. Write the Future" W+K Amsterdam
PLATA
Bing with Jay-Z "Decode Jay-Z with Bing" Droga5, New York
Interactive Advertising: Environmental / Experiential - Campaign
PLATA
Intel "The Creators Project" Vice Media, Brooklyn
Interactive Advertising: Other Interactive Media - Single
PLATA
Arcade Fire/Google "The Wilderness Downtown" Milk+Koblin and Google Creative Lab, New York
BRONCE
Blu Dot "Real Good Experiment" mono, Minneapolis
Interactive Advertising: Other Interactive Media - Campaign
ORO
Old Spice "Old Spice Response Campaign" Wieden+Kennedy, Portland
Interactive Advertising: Public Service/Non-Profit - Single
BRONCE
TO BENEFIT LIVESTRONG "Yes I am Precious" BREAKFAST, New York
Online Films and Video: Event or Live Webcast - Single
ORO
Old Spice "Old Spice Response Campaign" Wieden+Kennedy, Portland
PLATA
T-Mobile "Welcome Back" Saatchi & Saatchi, London
BRONCE
Google Creative Lab "YouTube Play" Google, New York
Online Films and Video: Short Form - Single
PLATA
Intel Corporation "The Chase" Venables Bell & Partners, San Francisco
Nike Japan "Nike Music Shoe" Wieden+Kennedy, Tokyo
BRONCE
Puma "HardChorus" Droga5, New York
Online Films and Video: Short Form - Series/Episodes
PLATA
Google "Google Speed Tests" BBH and Google Creative Lab, New York
BRONCE
Sony Ericsson "The Product Testing Institute" Dare, London
Online Films and Video: Long Form - Single
PLATA
Vancouver International Film Festival "The Warden Sixteen" TBWA\Vancouver
BRONCE
INTEL "THE SARTORIALIST" Amsterdam Worldwide, Amsterdam
Hi-Tec "Liquid Montaineering" CCCP, Amsterdam
Online Films and Video: Long Form - Series/Episodes
PLATA
Gatorade "REPLAY" TBWA\Chiat\Day/Los Angeles
BRONCE
Microsoft Xbox "Bright Falls" agencytwofifteen, San Francisco
Online Films and Video: Public Service/ Non-Profit - Single
ORO
Nanhi Kali, K.C. Mahindra Education Trust "A Girl Story" Strawberry Frog, New York
PLATA
Overturn Prop 8 "Devin & Glenn" Saatchi & Saatchi/New York
BRONCE
WWF "Monkey" Leo Burnett, Millers Point
Online Films and Video: Self-Promotion - Single
ORO
John St. "Pink Ponies" John St. Advertising, Toronto
PLATA
Shinya Uchida "iPad Magic" Dentsu, Tokyo
BRONCE
Dare "This is Dare - Are You?" Dare, London
Online Films and Video: Video Remixes/Mashups - Single
ORO
adidas "adidas Originals Star Wars Cantina 2010" Sid Lee, Montreal
PLATA
Google CreativeLab "Google Instant with Bob Dylan" Google, New York
Integrated Branding Campaign - 360
ORO
Bing with Jay-Z "Decode Jay-Z with Bing" Droga5, New York
PLATA
Akzo Nobel/Dulux "Dulux Let's Colour Project" Euro RSCG London
Nike "Write the Future" Wieden+Kennedy, Amsterdam
Integrated Branding Campaign - Online
PLATA
Caritas "One Minute of Silence" Jung von Matt/Limmat, Zurich
Craft: Interface Design
ORO
Arcade Fire/Google "The Wilderness Downtown" Milk+Koblin and Google Creative Lab, New York
PLATA
HI-CONE "HIDDEN HEROES" Grimm Gallun Holtappels, Hamburg
BRONCE
IKEA "Kondis - The App" Forsman & Bodenfors, Gothenburg
Craft: Typography
ORO
Vibram "YouAreTheTechnology.com" Nail Communications, Providence
PLATA
Toyota Belgium "iQ Font" Happiness Brussels
BRONCE
Absolut Vodka "Write the Light" Gringo, Sao Paulo
Craft: Animation/Motion Graphics
PLATA
American Recordings/Lost Highway "The Johnny Cash Project" @radical.media, New York
BRONCE
Xbox "Remember Reach" AKQA, San Francisco
Volkswagen UK "True Life Costs" DDB UK, London
Craft: Sound Design
ORO
NIKE JAPAN "NIKE MUSIC SHOE" Wieden+Kennedy, Tokyo
PLATA
Google "Chrome Speed Tests" BBH and Google Creative Lab, New York
BRONCE
HI-CONE "HIDDEN HEROES" Grimm Gallun Holtappels, Hamburg