Organizado por la Association of Hispanic Advertising Agencies (AHAA) este premio honra lo mejor de la publicidad del mercado Hispano de Estados Unidos, focalizando en television, radio, diarios y revistas, via pública, medios interactivos, marketing directo, multimedios integrados y medios no tracionales. El Jurado esta integrado por un panel de sobresalientes profesionales de agencias de publiciad, ejecutivos de marketing y editores de Advertising Age.
CRONOGRAMA
MIÉRCOLES 16 DE SEPTIEMBRE
1 PM - 5 PM
Jack Kaine, Advertising Negotiation Consultant
6:30 PM - 8:30 PM
Welcome Reception
JUEVES 17
9:15 AM - 9:30 AM
Conference Welcome con Gisela Girard, Chair, AHAA y Andrew Speyer, Conference Chair
9:30 AM - 11 AM
Are Your Ideas Running Free? por Mauricio Galván, Managing partner/Executive Creative Director, The Vidal partnership (moderator)
Rocío Fernández, Executive Director of Strategic Planning, Dieste
Luis Miguel Messianu, President & Chief Creative Officer, Alma DDB
Pablo Buffagni, Chief Creative Officer/Mario Granatur, Creative Director, Conill
Jean Paul Aguirre, Planning Director, Integrated Communications, The Vidal Partnership
11 AM - 11:15 AM
Coffee Break
11:15 AM - 12:30 PM
Breaking the Cycle con John Ross, Partner, d exposito + partners
Salvador Veloso, Creative Director, Concept Café
Elias Weinstock, Executive Creative Director, Casanova-Pendrill
12:30 PM - 2 PM
Almuerzo
Account Planning Excelencia (HAPE) Award y Agency Executive of the Year and the Creative Director of the Year.
2 PM - 3 PM
Interdependence at Work con Myra Adams, Director, Marketing Communication & Strategy, Southeast Toyota Distributors, LLC Andrew Jones, EVP/Leader, 22Squared Gaby Alcántara-Díaz, CSO/Partner, MGS Communications
5 PM - 6PM
Cocktail Hour
6 PM - 7:30 PM
Movie Night at AHAA - Art & Copy
VIERNES 18
9:15 AM - 10:15 AM
Winners of the 2009 HAPE Awards.
10:15 AM - 10:30 AM
Coffee Break
10:30 AM - 11:30 AM
Closing the Digital Divide, con Angel Sepulveda, Vice President of Programming, Terra Networks USA Luis Miguel Messianu, President & CCO, Alma DDB
John Santiago, Media 8
11:30 AM - 12:30 PM
Liberando Ideas con Dan Wieden, Co-Founder and Global Executive Creative Director, Wieden + Kennedy
12:30 PM - 2 PM
Almuerzo y presentación del Young Creatives Competition.
2 PM - 3:30 PM
"Loteria Renewed" con Gabriela González, Bromley Communications
Nancy Tellet, Vice President of Research and Consumer Insights, MTV Tr3s
NO BOUNDARIES: LEARN TO UNDERSTAND AND USE TODAY'S MEDIA TECHNOLOGY AND ACHIEVE CREATIVE FREEDOM con Eduardo Bono, Creative Director Alma DDB, Andrew Lim, Lustre Colorist - The Golden Compass, Hellboy
Roman Fleischer, Music Branding E! Entertainment France, Fox Channel
SEGMENT II con Mike Seymour, Emmy Award Winner for Best Visual Effects; Visual Effects Director in Superman the Movie, Romeo & Juliet
7 PM
11th Annual Advertising Age Hispanic Creative Advertising Awards Gala
* Más info: www.ahaa.org
