BILLBOARD
Innovative Use of Billboard
ORO
“Potable Water Generator”, de Mayo Draftfcb Perú para UTEC
PLATA
“Life Signs”, de Ogilvy & Mather Argentina para La Voz del Interior
DESIGN
Art Direction Campaign
BRONCE
“F”, “N”, “R”, “L”, “Z”, de Leo Buernett Tailor Made para Fiat
Direct Marketing – Consumer
BRONCE
“Censored Tweet”, de DDB Brasil para Amnesty International
Environmental Installations/Displays – Temporary
BRONCE
“A Loja Vacia”, de Loducca para Shopping Villalobos Clothing Drive
Innovative Use of Design
ORO
“Real Ice Cold Coca Cola”, de Ogilvy & Mather Colombia para Coca Cola
Non-Profit
ORO
“My Blood is Red and Black”, de Leo Burnett Tailor Made para Hemoba
Poster Campaign
ORO
“F”, “N”, “R”, “L”, “Z”, de Leo Buernett Tailor Made para Fiat
DIGITAL
Branded Content
ORO
“Real Beauty Sketches”, de Ogilvy & Mather Brasil para Dove
Corporate Image
ORO
“Real Beauty Sketches”, de Ogilvy & Mather Brasil para Dove
PLATA
Inmortal Fans, de Ogilvy & Mather Brasil para Sport Club Recife
Mobile Advertising
BRONCE
“Screenshot”, de AlmapBBDO para Audi R8
Use of Social Media
BRONCE
“Celeb Grammar Cops”, de Ogilvy & Mather Brasil para English School for Kids
Viral
ORO
“Real Beauty Sketches”, de Ogilvy & Mather Brasil para Dove
INTEGRATION
ORO
"Inmortal Fans", de Ogilvy & Mather Brasil para Sport Club Recife
“Real Beauty Sketches”, de Ogilvy & Mather Brasil para Dove
PLATA
“My Blood is Red and Black”, de Leo Burnett Tailor Made para Hemoba
NON-TRADITIONAL
Branded Content
ORO
“Real Beauty Sketches”, de Ogilvy & Mather Brasil para Dove
PLATA
“Deforested Field”, de Grey 141 Group Brasil para WWF
BRONCE
“Piracy”, de Young & Rubicam Perú para Británico English Lessons
Corporate Image
ORO
“Real Beauty Sketches”, de Ogilvy & Mather Brasil para Dove
BRONCE
“Celeb Grammar Cops”, de Ogilvy & Mather Brasil para English School for Kids
Direct Marketing
BRONCE
“Cancertweets”, de Leo Burnett Colombia para League Against Cancer Bogotá
“Inmortal Fans”, de Ogilvy & Mather Brasil para Sport Club Recife
Guerrilla Marketing
PLATA
“Piracy”, de Young & Rubicam Perú para Británico English Lessons
BRONCE
“Cancertweets”, de Leo Burnett Colombia para League Against Cancer Bogotá
Live Events - Beyond Advertising
ORO
“My Blood is Red and Black”, de Leo Burnett Tailor Made para Hemoba
Pet Products/Care
PLATA
“Ownerless Dog”, de Young & Rubicam México para +KOTA Adoption Service
Public Service/Social Welfare
ORO
“My Blood is Red and Black”, de Leo Burnett Tailor Made para Hemoba
“Inmortal Fans”, de Ogilvy & Mather Brasil para Sport Club Recife
PLATA
“Cancertweets”, de Leo Burnett Colombia para League Against Cancer Bogotá
“Deforested Field”, de Grey 141 Group Brasil para WWF
POSTER
Consumer Campaign
PLATA
“Florence”, “Kela”, “ Melinda”, “Jenise”, “Lani”, de Ogilvy & Mather Brasil para Dove
Corporate Image
BRONCE
“Florence”, de Ogilvy & Mather Brasil para Dove
“Melinda”, de Ogilvy & Mather Brasil para Dove
Pet Products/Care
BRONCE
“Dog 2”, de AlmapBBDO para Pedigree
Public Service/Social Welfare Campaign
BRONCE
“Dog 1”, “Dog 2”, “Dog 3”, de AlmapBBDO para Pedigree
Use of Illustration Campaign
PLATA
“Florence”, “Kela”, “ Melinda”, “Jenise”, “Lani”, de Ogilvy & Mather Brasil para Dove
Consumer Campaign
ORO
“Florence”, “Kela”, “ Melinda”, “Jenise”, “Lani”, de Ogilvy & Mather Brasil para Dove
PLATA
“Dog 1”, “Dog 2”, “Dog 3”, de AlmapBBDO para Pedigree
Corporate Image
PLATA
“Florence”, de Ogilvy & Mather Brasil para Dove
“Melinda”, de Ogilvy & Mather Brasil para Dove
Public Service/Social Welfare
BRONCE
“Dog 2”, de AlmapBBDO para Pedigree
Public Service/Social Welfare Campaign
BRONCE
“Slut”, “Dealer”, “Drunk”, de Prolam Young & Rubicam Chile para UNICEF
Use of Illustration Campaign
ORO
“Florence”, “Kela”, “ Melinda”, “Jenise”, “Lani”, de Ogilvy & Mather Brasil para Dove
Use of Photography
BRONCE
“Dog 1”, de AlmapBBDO para Pedigree
RADIO
Campaign
PLATA
“Have You Ever Really Loved a Woman?”, “Hello?”, “Waiting on the World to Change”, “Somebody that I Used to Know”, de Ogilvy & Mather Brasil para Billboard Magazine
BRONCE
“Richard Brandson Anthem”, “Mark Suckerberg Anthem”, “Warren Buffett Anthem”, de Ogilvy & Mather Brasil para Forbes Magazine
Humour
BRONCE
“Shrimp”, de Young & Rubicam Colombia para Vacuum Vessels for Food
Media Promotion
BRONCE
“Richard Brandson Anthem”, de Ogilvy & Mather Brasil para Forbes Magazine
Recreational
BRONCE
“Chuchu”, de Ogilvy & Mather Guatemala para Lego
Sound Design
PLATA
“Typewriters”, de TBWA España para Mondo Sonoro/Music Magazine
Use of Music
ORO
"Longer Merry Christmas" , de JWT San Juan para Heineken San Juan
PLATA
“Waiting on the World to Change”, de Ogilvy & Mather Brasil para Billboard Magazine
BRONCE
“Have You Ever Really Loved a Woman?”, de Ogilvy & Mather Brasil para Billboard Magazine
“Hello?”, de Ogilvy & Mather Brasil para Billboard Magazine
“Somebody that I Used to Know”, de Ogilvy & Mather Brasil para Billboard Magazine
“Richard Brandson Anthem”, de Ogilvy & Mather Brasil para Forbes Magazine
THE NEW
ORO
“Sky Rec”, de AgenciaClick Isobar para Sky
BRONCE
“Inmortal Fans”, de Ogilvy & Mather Brasil para Sport Club Recife
TV/ CINEMA/ ONLINE
Beverages - Non-Alcoholic
BRONCE
“Gif Guy”, de Ogilvy & Mather para Flying Horse Energy Drink
Branded Content
PLATA
“Real Beauty Sketches”, de Ogilvy & Mather Brasil para Dove
Campaign
PLATA
“Living Room”, “Closet”, “Bathroom”, de AlmapBBDO para Volkswagen Side Assist
Corporate Image
ORO
“Real Beauty Sketches”, de Ogilvy & Mather Brasil para Dove
PLATA
“85 Seconds”, AlmapBBDO para Getty Images
Cosmetics/Toiletries/Pharmaceuticals
PLATA
“Young & Mature”, de Ponce Argentina para AXE
Electronic Equipment
PLATA
“Soul”, de F/Nazca Saatchi & Saatchi para Leica Store São Paulo
Innovative Use of TV/Cinema/Online Film
PLATA
“Young & Mature”, de Ponce Argentina para AXE
Media Promotion
BRONCE
“Elvis is Death”, de Loducca para MTV
Public Service/Social Welfare
PLATA
“The Worst Ending”, de TBWA España para DMD (Association For The Right To Die With Dignity)
TV/CINEMA/ONLINE FILM - MUSIC & SOUND
Music Original – Underscore
PLATA
“Real Beauty Sketches”, de Ogilvy & Mather Brasil para Dove
TV/CINEMA/ONLINE FILM - PRODUCTION
Cinematography
ORO
“Soul”, de F/Nazca Saatchi & Saatchi para Leica Store São Paulo
PLATA
“Summer Hater”, de Del Campo Saatchi & Saatchi para BGH Air Conditioner
BRONCE
“Bottle Fingers”, de Del Campo Saatchi & Saatchi para Cerveza Andes
Direction
ORO
“Soul”, de F/Nazca Saatchi & Saatchi para Leica Store São Paulo
PLATA
“Summer Hater”, de Del Campo Saatchi & Saatchi para BGH Air Conditioner
BRONCE
“Bottle Fingers”, de Del Campo Saatchi & Saatchi para Cerveza Andes
Editing
BRONCE
“Soul”, de F/Nazca Saatchi & Saatchi para Leica Store São Paulo
Low Budget
PLATA
“Do not wait to get old to go to the Benidorm”, de TBWA España para Low Cost FEstival / Music Festival
BRONCE
“The Worst Ending”, de TBWA España para DMD (Association For The Right To Die With Dignity)
Production Design
PLATA
“Soul”, de F/Nazca Saatchi & Saatchi para Leica Store São Paulo
