Piezas iberoamericanas dentro del shortlist de PR:
A02 (Automotive And Transport)
"70 Guardians Of Winter", De Proximity Barcelona Barcelona Para Škoda Scout 4x4 De Škoda Spain
A03 (Healthcare & Wellbeing)
"The Salt You Can See", De Grey Argentina Buenos Aires Para Fundación Favaloro De Fundación Favaloro
A04 (Luxury Goods, Fashion & Beauty)
"Catcalling Your Mom", De Independencia Lima Para Everlast De Everlast
A05 (Other Consumer Products)
"Priceless Pets", De Nbs Rio De Janeiro Para Animal Adoption De Purina / Quatro Patinhas Ngo
A06 (Media, Arts & Entertainment)
"Tam s Museum On A Trolley", De Wunderman Brazil São Paulo Para Aircraft Museum De Tam Museum
A07 (Travel, Tourism & Leisure)
"Security Moms", De Ogilvy Brasil São Paulo Para Soccer Team De Sport Clube Do Recife
"Blind Trip", De Maruri Grey Guayaquil Para Promotional Tourism Campaign De Ministry Of Transportation And Tourism
A08 (Retail & Restaurants)
"Proud Whopper", De David Miami Para Whopper De Burger King
A09 (Financial Services)
"The Concert No One Was Waiting For", De Fahrenheit Ddb Lima Para Bbva De Bbva
"Lightning Rod Billboard", De Leo Burnett Colombia Bogotá Para Seguros Bolívar De Seguros Bolívar
A10 (Technology & Manufacturing)
"Peru Te Llama", De Y&R Lima Para Communication Services De Movistar
A12 (Public Sector)
"Anti-Robbery Course", De Mccann Worldgroup Colombia Bogotá Para National Police De National Police
B01 (Corporate Reputation & Communication)
"Tuvalu", De Grey Argentina Buenos Aires Para Smart Tv De Lg Electronics
"Peru Te Llama", De Y&R Lima Para Communication Services De Movistar
"The Art Of Waiting", De Grey Brazil São Paulo Para Institutional De Reclame Aqui
B02 (Public Affairs & Lobbying)
"Holograms For Freedom", De Ddb Spain Madrid Para Ngo De No Somos Delito (We Are Not Crime)
"Toys In Mourning", De Oniria/Tbwa Asuncion Para Institutional De Unicef
B04 (Corporate Responsibility)
"Proud Whopper", De David Miami Para Whopper De Burger King
"March Of Toys", De Bbdo Guatemala Para Kasperle De Kasperle
"The Ramp Lesson", De Vml México Para Driving School De Driver s School
"Side By Side", De Sport Club Internacional Porto Alegre Para Grenal De Sport Club Internacional
B05 (Environmental (Incl. Sustainability)
"Tree Book Tree", De Fcb Buenos Aires Para Tree Book Tree De Pequeño Editor
B06 (Internal Communications (Incl. Employee Engagement)
"Ashes", De Mccann Madrid Para Institutional. Fire La Bureba Factory. De Campofrio
B08 (Events & Experiential (Incl. Stunts)
"Holograms For Freedom", De Ddb Spain Madrid Para Ngo De No Somos Delito (We Are Not Crime)
"Pay Per Love", De The Cyranos//Mccann Barcelona Para Pay Per Love De Teatreneu
"The Ramp Lesson", De Vml México Para Driving School De Driver s School
"Security Moms", De Ogilvy Brasil São Paulo Para Soccer Team De Sport Clube Do Recife
"Blind Trip", De Maruri Grey Guayaquil Para Promotional Tourism Campaign De Ministry Of Transportation And Tourism
"Toys In Mourning", De Oniria/Tbwa Asuncion Para Institutional De Unicef
B09 (Celebrity Endorsement)
"The Weather Challenge", De Del Campo Saatchi & Saatchi Madrid Madrid Para Aygo De Toyota Motor Europe
B10 (Sponsorship)
"Miners", De Prolam Y&R Santiago Para Banco De Chile De Banco De Chile
B11 (Launch Or Re-Launch)
"Twingo Stiletto", De Publicis Lisbon Para Footwear De Renault
"180 Makeup Line", De Newstyle São Paulo Para Cosmetics De Avon Company
B12 (Brand Voice (Incl. Strategic Storytelling)
"180 Makeup Line", De Newstyle São Paulo Para Cosmetics De Avon Company
"Donation Badges", De Leo Burnett Tailor Made São Paulo Para Institutional De Abto (Brazilian Association Of Organ Transplantation)
"Intimate Words", De Leo Burnett Mexico Para Always De Procter & Gamble
C02 (Community Building/Management)
"Move The Lunch", De Chico Latam Bogotá Para Heineken De Heineken
"Speaking Exchange", De Fcb Brasil São Paulo Para Language School De Cna
C03 (Audience Targeting/Engagement (Incl. Social Listening And Conversational Insight)
"Mas Que Un Auto", De Conill Saatchi & Saatchi Miami Para Brand Loyalty De Toyota
C04 (Influencer Communications)
"Los Cabos Reselfies", De Lapiz Chicago Para Los Cabos, Mexico De Mexico Board Of Tourism
"#Speakforthem", De Mccann Lima Para Campaign Against Child Abuse De Save The Children
C06 (Use Of Co-Creation & User Generated Content)
"#Speakforthem", De Mccann Lima Para Campaign Against Child Abuse De Save The Children
C07 (Innovative Use Of Social Or Community)
"Hidden Messages", De Africa São Paulo Para Violence Against Women De Instituto Maria Da Penha
D02 (Territory Marketing & Communication (Incl. City/Region/Country Branding, Etc.)
"Aruba Image Bank", De Grey Brazil São Paulo Para Aruba Tourism De Aruba
E01 (Integrated Campaign Led By Pr)
"Move The Lunch", De Chico Latam Bogotá Para Heineken De Heineken
E02 (Costs/Creative Performance Pr Campaign)
"Emoticoke", De Ddb Eje San Juan Para Coca-Cola De The Coca-Cola Company
