Anunciante: Heineken
Marca: Campaña Heineken - #WorkReponsibly
Producto: Institucional Heineken
Agencia: Publicis Italia / LePub // Publicis Argentina
CCO: Bruno Bertelli (Global CCO Publicis WW) // Cristiana Boccassini y Mihnea Gheorghiu (CCO Publicis Italy/LePub) // Fernando Bellotti (CCO LatAm) // Fabio Mazia (CCO Publicis Argentina)
ACTIVATION: Managing Director The Pub Argentina: Mariano Defelipe / User Experience Designer: Greta Bosisio / Global Director Experience and Innovation: Francois Rousseau / Executive Producer: Diego Mc Loughlin / Producer: Esteban Budassi, Paz Miqueles // AMPLIFY - Argentina digital media push: Senior Strategic Planning Team Lead: Maria Lekka / Global Client Manager: Marie Boucaut / Senior Campaign Manager: Lisa van Vliet / Campaign Manager: Ruben Neuhaus // PR ARGENTINA Agency: NINCH / PR Account Director: Federico Provenzano / PR Account Coordinator: Daniel Peralta / PR Account Executive: Camila Barbieri / PR Account Assistant: Ernestina Cáceres
Director General Creativo: Eoin Sherry, Andrey Tyukavkin (Global ECD Publicis Italy/LePub) // ECD: Francisco Bledel (Publicis Argentina)
Director Creativo: Alessandro Agnellini, Daniela De Seta (ACD Publicis Italy/LePub) // Francisco Bledel, Martin Pettinari (DC Publicis Argentina)
Redactor: Senior Copywriter: Andrea Zanino (Publicis Italy/LePub)
Director de Arte: Senior Art Director: Mattia Anelli (Publicis Italy/LePub)
Director General de Cuentas: Global Client Service Director: Paola Natellis // Group Account Director: Ilaria Castiglioni // Account Director: Gonzalo Gutiérrez Gauna (Publicis Italy/LePub)
Director de Cuentas: Nicolás Gruschetsky, Daniel Marando (Publicis Argentina)
Productor Agencia: Cinzia Morandi (Publicis Italy/LePub)
Planner: Global Head of PR & Communication: Isabella Cecconi // Global Strategy Director: Monica Radulescu // Global Data Strategist: Ilko Petkov // Senior Experience Strategist: Antonio Jorgaqi // Social Media Director: Ali Hares // Social Media Manager: Natalia Cortes // Chief Creation Officer: Francesca Zazzera (Publicis Italy/Le Pub)
Productora: Good People Films
Realizador / Director: Ali Ali
Productor Ejecutivo: Khaled Zaki // Producer: Sarah Touma
Post-producción: Online video: Prodigious // Grading: Julien Alary
Editor: Neda Zag, Enrico Munarini
Director de Fotografía: Pierre Mouarkech
Banda Musical: Massive Music
Responsable Cliente: HEINEKEN & HNK Argentina: Sr. Director Global Heineken Brand: Bram Westenbrink / Heineken Global Communication Director: Agnieszka Gorecki / Heineken Global Digital Director: Rob van Griensven / Heineken Global Communication Manager: Guilherme Retz / Heineken Brand Global PR Lead: Jonathan O Lone / Heineken Global Digital Production Manager: Bram Reukers / Heineken Country Manager South Cone: Fernando Sanz Nicuesa / Heineken Marketing Manager Argentina: Luciana Ortega / Heineken Brand Manager Argentina: Carolina Casasnovas
País: Internacional
Categoría: Institucional e imagen corporativa. Auspicios y patrocinios
Fecha de Publicación: 12-12-2022
