FINALISTA DESIGN
A01 (Creation of a New Brand Identity)
“EART4”, de ALMAPBBDO, Sao Paulo para EART4 de B3 STOCK EXCHANGE & UNITED NATIONS GLOBAL COMPACT. Pa: ALMAPBBDO Sao Paulo / RAW AUDIO Sao Paulo. BRAZIL.
“NEO ICARUS”, de AKQA COALA.LAB, Sao Paulo para NEO ICARUS ALBUM de ABEBE BIKILA. Pa: HEFTY Sao Paulo / MERCURIA Sao Paulo. BRAZIL.
A02 (Rebrand / Refresh of an Existing Brand)
“NEW DAVID ID”, de DAVID, Madrid para CREATIVE AGENCY de DAVID. Pa: PICKLE MUSIC Madrid. SPAIN.
A03 (Design-driven Effectiveness)
“THE COST OF GOLD”, de DM9, Sao Paulo para URIHI YANOMAMI de URIHI YANOMAMI ASSOCIAÇÃO. Pa: . BRAZIL.
“NATIVA METER”, de L&C, New York para CERVEZA NATIVA de BAVARIA. Pa: SUITCASE PRODUCTIONS New York. USA.
“THE AUTISM JOURNEY”, de AFRICA CREATIVE DDB, Sao Paulo para ONLINE TOOL de TELEFONICA'S VIVO. Pa: LUEGO Sao Paulo / SANTERIA Sao Paulo / SATELITE AUDIO Sao Paulo. BRAZIL.
B01 (Posters)
“THE UNIMAGINABLE RETURN”, de DENTSU CREATIVE, Lisbon para ELECTRONIC MUSIC FESTIVAL de JARDIM SONORO. Pa: DENTSU CREATIVE Lisbon. PORTUGAL.
“BALLOTS AGAINST BULLETS - SURVIVORS”, de ALMA DDB, Florida para SERVICE de CHANGE THE REF. USA.
“THE FUTURE IS BLACK”, de FCB BRASIL, Sao Paulo para RAÇA 25 YEARS de RAÇA MAGAZINE. Pa: FCB BRASIL Sao Paulo. BRAZIL.
B03 (Promotional Item Design)
“THE DIRTIEST CUP”, de PS21, Madrid para LIBERO MAGAZINE de LIBERO. Pa: ANDREI MOLODKIN Maubourguet. SPAIN.
“SIGN SOUP”, de BESO by LLYC, Mexico City para SIGN SOUP de LA MODERNA. Pa: RESIDENT Mexico City. MEXICO.
B04 (Publications & Editorial Design)
“BUDMAG”, de WIEDEN+KENNEDY, Sao Paulo / WIEDEN+KENNEDY, New York para BUDWEISER de BUDWEISER. Pa: GABINETE.CO Sao Paulo / JOINT Sao Paulo. BRAZIL / USA.
B05 (Books)
“BRICK BOOK”, de THIS IS PACIFICA, Porto para ARCHITECTURE BOOK de PRIMOSFERA. Pa: . PORTUGAL.
B06 (Data Visualisation)
“NOISE NEUTRAL”, de FCB BRASIL, Sao Paulo para NOISE NEUTRAL de TEGRA INCORPORADORA & PARTNERS. Pa: FCB BRASIL Sao Paulo. BRAZIL.
“EYEDAR”, de AREA 23, AN IPG HEALTH NETWORK COMPANY, New York para EYEDAR APP FOR THE BLIND de HORIZON THERAPEUTICS. Pa: DALMATIAN COW Los Angeles. USA.
B08 (Special Editions & Bespoke Items)
“THE DIRTIEST CUP”, de PS21, Madrid para LIBERO MAGAZINE de LIBERO. Pa: ANDREI MOLODKIN Maubourguet. SPAIN.
“THE COST OF GOLD”, de DM9, Sao Paulo para URIHI YANOMAMI de URIHI YANOMAMI ASSOCIAÇÃO. Pa: . BRAZIL.
“EYEDAR”, de AREA 23, AN IPG HEALTH NETWORK COMPANY, New York para EYEDAR APP FOR THE BLIND de HORIZON THERAPEUTICS. Pa: DALMATIAN COW Los Angeles. USA.
C04 (Social Media Design)
“MY SPOTIFY. SO PLAYFUL.”, de SOKO, Sao Paulo para SPOTIFY de SPOTIFY. Pa: . BRAZIL.
“THE YEAR OF THE ARMPIT”, de LEO BURNETT, Madrid para OLD SPICE de OLD SPICE. Pa: LEO BURNETT Madrid. SPAIN.
D01 (Retail Environment & Experience Design)
“REDESIGNING FOR E-NCLUSION”, de FAHRENHEIT DDB, Lima para PLAZA VEA de PLAZA VEA. Pa: QUECHUA FILMS Cusco. PERU.
D02 (Point of Sale, Consumer Touchpoints & In-store Collateral)
“LIFE EXTENDING STICKERS”, de GREY COLOMBIA, Bogotá para MAKRO SUPERMARKETS de MAKRO. Pa: ESTUDIOS MACHINA Bogota / WHISKY CO Bogota. COLOMBIA.
D05 (Wayfinding & Signage)
“THE GREATEST GUIDE TO JOCHOS & BURGERS”, de VECTORB McCANN, Mexico City / PERFORMANCE ART, Toronto para BIMBO BUNS de BIMBO. Pa: CATATONIA Mexico City / FFFRAME TV Guadalajara. MEXICO / CANADA.
E01 (Food)
“KETCH-UP & DOWN”, de FP7 McCANN, Dubai para HEINZ KETCHUP de HEINZ. Pa: BELIEVE Santiago. UNITED ARAB EMIRATES.
E02 (Drinks)
“QUILMES COINCIDENCES WORLD CUP CAN”, de AB INBEV, Buenos Aires / DRAFTLINE, Buenos Aires para BEER de QUILMES. Pa: . ARGENTINA.
E06 (Special Editions & Promotional Packaging)
“ETERNO. A NONUYA STORY”, de AB INBEV, Bogotá / BUENTIPO ANCHOR, Bogota para CLUB COLOMBIA GOLD de CLUB COLOMBIA. Pa: . COLOMBIA.
“LALIGA KICK OFF”, de OGILVY, Madrid para UNBOXING de LALIGA. Pa: HOGARTH WORLDWIDE Madrid. SPAIN.
F04 (Medical Products)
“MOUTHPAD^”, de WUNDERMAN THOMPSON, Lima / AUGMENTAL, San Francisco para MOUTHPAD^ de AUGMENTAL. Pa: D AVANT GARDE PUBLISHER Buenos Aires. PERU / USA.
“TRUCSS”, de AFRICA CREATIVE DDB, Sao Paulo para INSTITUTIONAL de TRUCSS. Pa: MISSION MUSIC Sao Paulo / MOSAICO FILMES Sao Paulo. BRAZIL.
FINALISTAS DIGITAL CRAFT
A03 (Motion Graphics Design & Animation)
“THE BRIDGE”, de KLICK HEALTH, Toronto para PAWS NY de PAWS NY. Pa: JAMUTE Sao Paulo / LIGHTFARM STUDIOS Rio De Janeiro. CANADA.
“HEINZ SPOOKY INGREDIENTS”, de SOKO, Sao Paulo para HEINZ TOMATO KETCHUP de HEINZ. Pa: HEYHEYMYMY Sao Paulo. BRAZIL.
“QRECE”, de ALMAPBBDO, Sao Paulo para QUAKER de QUAKER OATS. Pa: BITT Sao Paulo. BRAZIL.
A06 (UX & Journey Design)
“E-NTERPRETERS SEASON 2”, de FAHRENHEIT DDB, Lima para PILSEN CALLAO de AB INBEV. Pa: FAHRENHEIT CONTENT Barranco. PERU.
“KNOCK AT THE CABIN”, de FCB CHICAGO para CANON USA de CANON USA. Pa: UNIT9 Los Angeles / UNIVERSAL STUDIOS Los Angeles. USA.
B02 (Real-time Contextual Content)
“KICKIN´ RIGHTS CUP”, de APDHE (ASSOCIATION FOR HUMAN RIGHTS SPAIN UN), Madrid / MANIFIESTO, Madrid para NOT-FOR-PROFIT & CHARITY de APDHE (ASSOCIATION FOR HUMAN RIGHTS SPAIN UN). Pa: ESTUDIOS MACHINA Bogota / PANDA FILMMAKER Madrid / VUELA SIRENA FILMS Madrid. SPAIN.
“TRANSPARENCY CARD”, de AKQA, Sao Paulo para TRANSPARENCY CARD de CONGRESSO EM FOCO. Pa: JAMUTE Sao Paulo / PAY4BRAIN Sao Paulo. BRAZIL.
“ADOPT A STRAY”, de FCB CHICAGO para FRESH STEP de FRESH STEP. Pa: . USA.
C02 (Real-time Usage & Targeting)
“ALEXA TEST DRIVE”, de OGILVY, São Paulo para IX3 de BMW BRAZIL. Pa: CAMERA CREW Munich / IARA DIGITAL Sao Paulo / L3 PRODUTORA Sao Paulo / LUCHA LIBRE AUDIO São Paulo / SAILOR STUDIO Sao Paulo. BRAZIL.
C04 (Curation of Data)
“TRANSPARENCY CARD”, de AKQA, Sao Paulo para TRANSPARENCY CARD de CONGRESSO EM FOCO. Pa: JAMUTE Sao Paulo / PAY4BRAIN Sao Paulo. BRAZIL.
“NEVER DONE EVOLVING FEAT SERENA”, de AKQA, Sao Paulo / AKQA, Portland / AKQA, Melbourne para NIKE de NIKE. Pa: HEFTY Sao Paulo. BRAZIL / USA / AUSTRALIA.
“MIND’S EYE”, de AREA 23, AN IPG HEALTH NETWORK COMPANY, New York para MIND’S EYE de MND ASSOCIATION, DEEPAI, AMYLYX PHARMACEUTICALS. Pa: CANJA AUDIO CULTURE Curitiba / EDIT1 New York / RATTLING STICK LTD London. USA.
D01 (Innovative Use of Technology)
“MOUTHPAD^”, de WUNDERMAN THOMPSON, Lima / AUGMENTAL, San Francisco para MOUTHPAD^ de AUGMENTAL. Pa: D AVANT GARDE PUBLISHER Buenos Aires. PERU / USA.
“NEVER DONE EVOLVING FEAT SERENA”, de AKQA, Sao Paulo / AKQA, Portland / AKQA, Melbourne para NIKE de NIKE. Pa: HEFTY Sao Paulo. BRAZIL / USA / AUSTRALIA.
“ADOPT A STRAY”, de FCB CHICAGO para FRESH STEP de FRESH STEP. Pa: . USA.
“THE SMART LEGACY”, de DDB CENTR0, Guatemala City / EL TAIER DDB, Guatemala para THE SMART LEGACY de IFTHEN. INC. Pa: FILMICO Guatemala. GUATEMALA.
D02 (Native & Built-in Feature Integration)
“COCA-COLA MAGIC AUDIOS”, de OGILVY, São Paulo para COCA-COLA AND COCA-COLA NO SUGAR de THE COCA-COLA COMPANY. Pa: A-GANDAIA STUDIO São Paulo / SAILOR STUDIO Sao Paulo / TAKE BLIP Belo Horizonte. BRAZIL.
D04 (Metaverse, New Realities & Emerging Tech)
“V-LAND”, de DENTSU CREATIVE, Mexico City para SABA PERIOD CARE PRODUCTS (PADS & TAMPONS) de SABA MEXICO (GLOBALLY KNOWN AS BODYFORM). Pa: DENTSU CREATIVE Mexico City / DENTSU CREATIVE Milan. MEXICO.
“NON-MINEABLE LAND”, de ALMAPBBDO, Sao Paulo para AMAZONE-SE, CENTRO DE TRABALHO INDIGENISTA – CTI E SURVIVAL INTERNATIONAL de AMAZONE-SE, CENTRO DE TRABALHO INDIGENISTA – CTI E SURVIVAL INTERNATIONAL. Pa: ALMAPBBDO Sao Paulo / PUNCH AUDIO Sao Paulo. BRAZIL.
“THE SMART LEGACY”, de DDB CENTR0, Guatemala City / EL TAIER DDB, Guatemala para THE SMART LEGACY de IFTHEN. INC. Pa: FILMICO Guatemala. GUATEMALA.