Jean-Marie Dru: Our culture is the winning formula

Jean-Marie Dru, chairman of TBWA\Worldwide and first president of the Creative Effectiveness Jury at the Cannes Advertising Festival, is travelling to show the world the network’s insignia: Its culture. His agency is known as one of the most distinguished in Europe and the United States, with 291 offices in 77 countries; an achievement greatly attributable to Dru. This structure also enables them to operate as a giant network in which each participant’s skills and abilities are leveraged. Here goes Dru’s vision.